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6 Tips to Scale Knowledge Base Content That Truly Helps Customers

BenchmarkONE

A well-conceived knowledge base can act as a useful virtual self-service portal for your customers. If you’re confused about why you should invest time and effort into creating one, look at the following statistics: As per Forrester , customers prefer knowledge bases over all other self-service channels.

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How You Can Write a Good Knowledge Base Article

Salesforce Marketing Cloud

Great customer service doesn’t always involve an agent. We’ve found that 59% of customers prefer self-service tools for simple questions and service issues. Your customers can easily get the answers they need with knowledge base articles, which are informative help articles on your site.

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9 Chatbot builders to enhance your customer support

Sprout Social

Chatbots are strategic assets that enhance your customer care and marketing strategies. The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. But where do you start with building a chatbot? Here are a few to consider.

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Top 10 customer service software tools

Sprout Social

Customer service software is integral to any company’s tech stack today. Especially since the quality of your customer care ties directly to your bottom line. Strong service leads to longer-term customers, positive word-of-mouth and a more productive team. What is customer service software?

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3 Ways to Take Your Self-Service Customer Service From ‘Meh’ to Marvelous — Quickly

Salesforce Marketing Cloud

How much do your customers like their self-service customer service experience with your business? Self-service lets your customers find the answers they need on their own time, without the help of an agent. Enabling your customers to help themselves also increases efficiency.

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A Quick Guide to Automated Customer Service — And Why It’s Actually Good for Humans

Salesforce Marketing Cloud

This isn’t too good to be true — it’s exactly what over 80% of service leaders say automated customer service helps them do. In a world where customer expectations are increasing rapidly, it’s important for businesses to take every competitive edge they can. Get the report What is automated customer service?

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Contact Center Automation: Your Guide to Efficiency and Customer Happiness

Salesforce Marketing Cloud

When it comes to great customer service, your contact center plays an important role. We found that 94% of customers say a positive customer service experience makes them more likely to make a purchase again. Yet, only 13% of customers say they can get their issues solved with little effort.