Internet advertising up 7.3%, reaching record high in U.S.
Martech
APRIL 16, 2024
internet advertising reached a record $225 billion in 2023, a 7.3-percent But advertisers, facing competitive pressures, still see digital ads as an effective way to reach customers at all stages in their journeys and therefore continue to increase their digital spend. Image: IAB/PwC Internet Ad Revenue Report, FY 2023.
Let's personalize your content