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PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

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He notes Zendesk got 6,000 customers without a sales guy. Commenting on strengths and limitations of inbound, he says, “ HubSpot and a lot the inbound marketing—we can’t keep up with them. I go in and meet with a marketing company, and they say, ‘Well, my boss told me, why can’t you be more like HubSpot?’ Stay Tuned.

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Good Reads for B2B Marketing - 8 Changes that Will Improve Your Marketing

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B2B Marketers Benefit from Customer Reviews. The best place for them to get this confirmation is from product or service reviews from satisfied customers. Learn the best ways to identify and request customer reviews. Via HubSpot. Via MarketingProfs. Via Fusion Marketing Partners. Via Marketing Land.