illumin

APRIL 11, 2024

Perhaps it’s the platform’s short-form videos, its entertainment value, or its reputation for authenticity and virality. Offering solutions to leverage creator content beyond the confines of social media, illumin will help you leverage your creator content programmatically. and then generate an ad tag.

Barriers 127

Barriers Brand Identity Branding Content 127

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. The survey shows 65% of marketers partner with influencers via giveaways.

Examples 126

Examples Campaigns Advertising Agencies Burn Rate 126

Marketing Insider Group

JANUARY 24, 2023

Since it’s easier and cheaper to keep current customers happy than to acquire new ones, you should refine (or build) strong customer advocacy programs. Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. They are too focused on customer acquisition.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Marketing Insider Group

APRIL 11, 2023

Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic. Connecting with your customers digitally means building trust and establishing a loyal relationship. This helps to build loyal consumer relationships and establish your brand as a thought leader.

Marketing Automation Services 323

Marketing Automation Services Marketing Budget Paid Search Agency Service 323

Atomic Reach

JUNE 27, 2023

TikTok viral moments indirectly showcase what your customers resonate with the most and why. The right meme at the right time can catapult your brand to viral fame. High engaging TikTok moments don’t directly teach you the art of virality. But how can you track content patterns with viral potential?

Viral Marketing 64

Viral Marketing Marketing AI Work Management API 64

Oktopost

AUGUST 4, 2020

Let’s face it, finding out you went viral on LinkedIn is exciting. So imagine my delight as a B2B social media marketer when I found out that through the very same Employee Advocacy program that I manage, a post I scheduled actually did go viral! But what exactly does going viral even mean? Can only videos go viral?

Viral Marketing 136

Viral Marketing Linkedin Ideal Customer Profiles Social Media 136

Sprout Social

JUNE 21, 2022

Stuck on how to go viral on TikTok? In this post, we’ll break down the basics of how to get views on TikTok, how to blow up on TikTok and reach “viral” status. 7 actionable tips to make your TikTok go viral. Remember that viral marketing only works when it’s organic, authentic and totally unexpected.

Viral Marketing 105

Viral Marketing Tips Brand Identity Branding 105

Contently

MARCH 2, 2023

It’s a good bet that your brand’s next customers are among those two billion. Five Tips for Keeping Social Reels Relevant for Brands To realize Reels’ potential to grow an audience, you need to produce content that treats Instagram users like friends (who could eventually become customers). How, you ask?

Relevance 152

Relevance Brand Identity Branding Verticals 152

Spiralytics

APRIL 12, 2023

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

Contently

DECEMBER 21, 2022

But before Rudolph became famous through television and his theme song and a verified Instagram account (just kidding about that last one)… Rudolph was a viral marketing program for a then-major U.S. Well, “viral” in 1939 terms. named Rudolph did go viral: 2.4 The “customer” is Santa. million shoppers.

Storytelling 128

Storytelling Product Peer-to-peer Viral Marketing 128

Marketing Insider Group

JANUARY 21, 2022

Even worse, it’s easy for your posts to be buried in a flurry of updates, announcements, and news—unless they go viral. You already know that hashtags help brands increase their organic reach by giving audiences power to search for and find posts that interest them. This will help increase attendees’ awareness of your brand.

Social Media 320

Social Media Organization Media B2B 320

Sprout Social

JULY 12, 2022

Getting verified helps demonstrate your brand’s authority. Furthermore, verification can help lead to growth. This increases reach and helps your account grow quickly. Create a viral video. If you want to get verified on TikTok, it helps to go viral. There’s no specific method for going viral.

Tips 102

Tips Viral Marketing Social Media Guidelines 102

Marketing Insider Group

MARCH 29, 2023

This helps to build connection and trust — and ultimately, loyal customer relationships. Quick Takeaways Empathetic marketing shows customers you understand and care about their needs. Brand authenticity matters, and brand storytelling can help you communicate new and innovative ideas to your audience. Because of empathy.

Storytelling 231

Storytelling Brand Identity Branding Paid Search Agency 231

Martech

MAY 31, 2023

‘The Martech Handbook: Build a Technology Stack to Attract and Retain Customers’ by Darrell Alfonso I would have added this book to my list of tips to host a martech intern if it was available back then. He discusses strategy, skills and systems and places each in a helpful context.

Work Management 103

Work Management Viral Marketing Marketing Management Cold Calling 103

Optinmonster

FEBRUARY 11, 2024

By using growth hacking techniques to gain traction and skyrocket your customer acquisition. In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. This can help you get new business via social sharing and word-of-mouth promotion. Plus it’s very cost effective.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Sprout Social

AUGUST 16, 2023

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. Soon, subsequent Tweets questioning the health of SVB went viral. Stop a crisis in its tracks with social listening Customer sentiment can change overnight. Take Del Preto’s social listening ritual. “My

Work Management 74

Work Management Marketing Management Social Media Service 74

Convince & Convert

JANUARY 4, 2024

In the world of marketing, it seems as though trendy content is what sells, is what’s important, and is what will make a brand “go viral.” We know, you’re probably tired of hearing that word, but let’s face it, virality is never going away. They’ve gone viral for shifting email culture , meeting culture , and honesty in the workplace.

Trends 78

Trends Lead Scoring Lead Ranking Brand Identity 78

Rev

AUGUST 23, 2023

And with the impact of PLG on user adoption, customer satisfaction and revenue growth, it’s no wonder the B2B tech world lapping it up. It prizes organic growth, fosters lower customer acquisition costs and focuses on faster time to value realization for customers. PLG emphasizes a user-centric approach. Who’s doing it right?

Product 78

Product Marketing AI Customer Satisfaction Lead Ranking 78

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. It can take time to acquire and retain customers.

Social Media 118

Social Media Social Marketing Paid Search Agency Media 118

LeanData

MARCH 8, 2023

Today we’re pulling back the curtain to show how the LeanData RevOps team deploys one of our go-to-market (GTM) outbound plays we call “Virality 2.0.” What is Customer Virality? Just like a good TikTok video, every tech company wants their product to take off and go viral. A Pew Research study found that 2.5%

Marketing Analytics Tools 52

Marketing Analytics Tools Viral Marketing Paid Search Agency Outreach 52

Martech Advisor

MARCH 30, 2020

Going viral can give your brand and product immense publicity, generate brand awareness, and acquire new customers. But how does viral marketing work? What is the Viral Coefficient and the Viral Cycle Time? Before we begin, let's first understand what viral marketing is. The Viral Coefficient.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

ClearVoice

MAY 4, 2021

Much like a health pandemic, a social epidemic is a marketing strategy that relies on the power of virality. When a company discusses its desire to ‘go viral’ on the internet, they’re hoping to create a social epidemic reaching millions. Going viral is great for your client, right? How to create a social epidemic.

Viral Marketing 101

Viral Marketing Paid Search Agency Social Marketing Planning 101

Sprout Social

MAY 9, 2022

Another popular TikTok idea revolves around trying viral recipes. With so many food content creators on TikTok, a recipe or food hack will go viral on the platform and it seems like everyone on and off the app is trying it. There have been many in the past, from the viral baked feta pasta to tortilla folding hacks.

Video Marketing 120

Video Marketing Viral Marketing Allocation Trends 120

Contently

SEPTEMBER 20, 2022

How can you help protect your team and contractors from accidentally stealing content? For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. Be inspired.

Ethics 121

Ethics Social Media Trends Copyright 121

Lead Forensics

JANUARY 26, 2024

We’ll be covering the ‘must-have’ growth hacking ingredients as well as specific hacks that could help you achieve your growth ambitions. Dropbox is one example of a company that has used well-executed growth hacks to build a huge customer base in just a short space of time. That way you’ll be developing products your customers want.

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

Sprout Social

JANUARY 11, 2024

Why you should measure brand awareness Brand awareness is a make-or-break factor in a customer’s decision-making process. That’s the power of brand awareness—it shapes both recognition and perception and influences every customer interaction. Loyal customers don’t just buy your products—they become brand advocates.

Brand Identity 110

Brand Identity Branding Aggregators Marketing Analytics Tools 110

Sprout Social

JANUARY 16, 2020

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade. Good question!

Viral Marketing 107

Viral Marketing Work Management Planning Paid Search Agency 107

ClearVoice

FEBRUARY 2, 2024

This article explores the role of creativity vs. analytics, how to strike the ideal balance, and some tools to help you get it just right. Benefits of creative input A few sprinkles of creativity can also help: Establish your brand. Benefits of creative input A few sprinkles of creativity can also help: Establish your brand.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Successful social media marketing is consistent, takes a customer-first approach, and is fueled by a well-thought-out strategy. The take-home message?

Social Media 126

Social Media Social Marketing Examples Planning 126

Sprout Social

FEBRUARY 2, 2023

and their efforts led to audience growth, multiple viral videos and revenue-driving ads. The findings help Figo reinforce the value of social at their company and pulse-check brand health. Build an audience Going viral on TikTok was an impressive milestone for Figo. So how does Figo churn out so many adorable fur baby videos?

Social Media 110

Social Media Media Business Viral Marketing 110

Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. For another recent example of Auntie Anne’s top-tier community engagement, when the brand noticed a video about their pretzel bucket go viral , they quickly reached out to the creator and reshared it.

Brand Identity 110

Brand Identity Branding Communities Viral Marketing 110

Optinmonster

MARCH 11, 2024

Companies increase customer engagement. This approach aims to increase user engagement, customer loyalty, and participation by tapping into the intrinsic motivations that drive people to play games, such as the desire for achievement, competition, and social interaction. It increases customer engagement. Everybody wins.

Examples 100

Examples Planning Paid Search Agency Interactive Marketing 100

Sprout Social

OCTOBER 17, 2022

We’ll also showcase brands that have embraced their inner hostess with the mostess to surprise their customers and develop their brand affinity. This approach can foster brand awareness and affinity because it creates memorable moments with customers, especially if the brand personalizes the gift or experience. Offer a free sample.

Brand Identity 98

Brand Identity Branding Viral Marketing Ideal Customer Profiles 98

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. Social media SEO is optimizing your social media channels for reach and visibility to help you drive brand awareness, build trust, and contribute to generating leads. What is social media SEO? Take a look at his headline: 2.

Social Media 154

Social Media SEO Cost Per Click Media 154

Sprout Social

AUGUST 8, 2023

Unless you’ve been living under a rock, you’ve likely heard of TikTok—the short-form video platform that has been the basis of a number of viral moments over the last couple of years. If your brand is on TikTok, you’re probably aiming to create your own viral moment. This is where TikTok SEO comes in.

SEO 93

SEO Viral Marketing Keywords High Quality Lead 93

Optinmonster

FEBRUARY 21, 2024

But rather than writing a brand new post, we simply take that old pillar article and freshen it up which makes it easy for users to always find the most helpful content. People start to share the post on social media, which helps Google to see that your new post is important. Google likes articles that are fresh and new.

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Top Rank Marketing

OCTOBER 19, 2023

Let’s face it, B2B buyers expect more from the brands they buy from and to meet those expectations, business marketers must embrace a more customer-centric approach to all things B2B marketing. Happy customers = more revenue. It demands that the customer is the focal point of all decisions to create satisfaction and loyalty.

Rules 113

Rules B2B Marketing Work Management Customer Satisfaction 113