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Let's talk ABM: 6 ways to build buyer experiences with ABM

Strategic-IC

Informed by your Ideal Customer Profile, guided by your first- and third-party data, they’re the hub from which to roll out creative strategies and messaging tactics. Every experience is P2P Contrary to popular belief, B2B doesn’t have to be boring. It’s no longer B2B or B2C; it’s P2P: People-to-People marketing.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1.

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Social Media Best Practices with Your Oktopost Experts

Oktopost

Here you will find a summary of our latest webinar, “From the Experts: Social Media Best Practices with Your Oktopost Experts” hosted with the all-star Customer Success Team here at Oktopost. P2P over B2B. Embracing the Algorithms. And what better way to keep our audience interested than with content?

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6 social media marketers on the future of social messaging

Sprout Social

They have become an integral part of the customer journey as the rise of social messaging forces brands to show up in 1:1 settings. Social messaging plays a pivotal role in customer care and brand reputation. People are much more likely to reach out through social media for customer service help than five years ago.”.

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Never waste a crisis

Varicent

Talk to your customers, because we’re all going through this thing together. It’s now for up to 20, with more features included to really help SMBs to survive this crisis. This blog is based off of a presentation put together for the Kitchener-Waterloo CEO P2P Group. Be the voice of compassion. We all feel the same thing.

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Contify Deploys News Feed APIs to help Payments and Forex App Drive User Engagement; Delivers Contextual News on Niche and Unique Topics at Scale

Contify

Contify, the AI-enabled market and competitive intelligence platform, has announced today that it has successfully deployed its News Feed APIs solution to help a global fintech major drive user engagement for its payments and forex solutions app. The client told us that the last thing they want is to offer their users more news.

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Swagger: How to Keep It Real and Why Brand Authenticity Matters

B2B Digital Marketer

Being real and authentic helps you become more confident and enables you to unlock your full potential. After all, customer perception can either make or break a business. If you want to establish trust with your customer, you must show your true self and keep it real.

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