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What Determines Success for B2B in the Online World?

EMagine B2B Blog

APRIL 4, 2013

Visitor engagement with your site, quality of that experience, and custom KPIs are what matter. You need to consider how the search engines perceive your site, both from a technical aspect (sitemap.xml, robots.txt, canonicalization, etc) as well as from a backlinking perspective. SEO and PPC are fine for increasing traffic.

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