customer help Generation Related Topics 
Webbiquity
JUNE 13, 2023
Beyond top-notch products, they expect quick customer service and tailored shopping experiences. A McKinsey report notes that 71% of customers expect brand personalization and 76% get frustrated if it’s not provided. Personalization can help. That makes customer loyalty paramount to business success.
Salesforce Marketing Cloud
OCTOBER 18, 2023
Demand generation marketing (or “demand gen,” for short) means finding, learning about, and winning over potential customers. It’s about helping that person realize that your product helps solve their problems (when that happens, it’s called generating demand ).
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Salesforce Marketing Cloud
MARCH 28, 2023
For all the talk over many years about the importance of customer experience, customers are more fed up than ever with the service companies provide. But generative AI promises to change everything about how brands interact with customers. The customer view What’s missing from the customer experience?
Zoominfo
JULY 5, 2023
Speedy customer acquisition without a hefty price tag is the target, but doing it effectively can be a challenge without the right tools and training. How BlueOcean Modernized its GTM BlueOcean is a predictive marketing platform that helps companies understand their brand’s market penetration.
Speaker: Ruth Stevens, President of eMarketing Strategy
As a B2B marketer, lead generation is likely your Job One. The next step in the process is to provide leverage to sales as they engage with the prospect, close the deal, and then nurture and deepen the customer relationship. During this webinar, you’ll learn: The nature of the buying group and how to reach the individual members.
KoMarketing Associates
APRIL 6, 2022
As B2B marketers look to improve upon the way they connect with customers and prospects, new research suggests that personalization is critical to delivering a positive experience. This falls in line with data that suggests B2B customers now use an average of 10 distinct channels during their buying journey.
Salesforce Marketing Cloud
MARCH 24, 2023
Generative AI has raised considerable buzz lately , but with this hype comes a lot of misconceptions and confusion on how it can help marketers. With customer expectations rising and personalization now an expectation, marketers can use generative AI to help maintain customer loyalty and gain insights in a post-cookie world.
Speaker: Douglas Burdett, Host of The Marketing Book Podcast, Founder/Principal of ARTILLERY
Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service. One of the biggest responsibilities and challenges for marketers is generating leads. In this webinar, you will learn: The fundamentals of effective lead generation.
Speaker: Brian Carroll, CEO & Founder of markempa
The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). Here’s the thing: we have more channels, content, and technology to reach potential customers. Learn how a company increased sales opportunities by 303% by being uber helpful to buyers.
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