Remove customer persona strategy
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14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). ” 5 Reasons to Consider Flipboard for Your Content Strategy by iMediaConnection. So it is with Content Marketing Week.

Tactics 100
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8 How-To Videos We Love (and Why)

Hubspot

I’m not alone here, either -- 4X as many customers would prefer to watch a video about a product, rather than read about it. In this short and sweet how-to demonstration video, Facebook infuses humor to provide context for the topic it unpacks. 8) How to Increase Your Facebook Reach and Outsmart the Algorithm.

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The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools

Webbiquity

Sample review: “GinzaMetrics aims to help marketers use marketing intelligence that’s designed to get you found with thousands of marketing strategies, search terms, content creations, and daily metrics to improve brand visibility. BrightEdge says it allows you to discover your competitor’s strategy so you can beat your competition.”

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Alternative Content Types to Design for Audience Engagement in 2023

Scoop.it

As we enter a new year, it’s high time to put fresh eyes on content strategy and think about the content types that will work best for target audience engagement and brand promotion. Think of your buyer persona, with their pains and needs, and create an instructographic showing how your brand can be a solution. 3 — Storyboards.