Conductor

JANUARY 19, 2022

In March 2021, Search Engine Journal named Google-owned YouTube as the second-most powerful search engine globally — after Google, of course. YouTube tags are critical for optimizing a video for YouTube and search engines overall. What are YouTube tags? What are tags on YouTube content ?

Tagging 52

Tagging Youtube SEO Optimization 52

Webbiquity

SEPTEMBER 19, 2017

Which is why a documented strategy and audience research are so important. But you can’t trick them into becoming long-term, happy, profitable customers. Considering the high correlation of marketing success to having a documented marketing strategy in place, one may have expected these numbers to be higher.

Webinar Metrics 262

Webinar Metrics Marketing Report Marketing Strategy Marketing & Strategy 262

Hubspot

JANUARY 25, 2018

YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors. YouTube vs Vimeo. Winner: YouTube.

Youtube 78

Youtube Video Marketing Paid Search Agency Best Practices 78

Webbiquity

AUGUST 18, 2020

Leading edges platforms generally have significant installed customer bases and market presence as indicated by at least 25 user reviews across one or more software rating sites. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. Leading Edge Virtual Event Platforms.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. This document should outline how often you plan to publish on each social media platform and the types of content to post.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

NOVEMBER 21, 2021

An email marketing tool with features to help grow your subscriber list with forms and landing pages; use predesigned templates or create custom emails; set up autoresponders and drip campaigns; segment audiences and tailor messages to each group; and analyze results with campaign metrics. Email Marketing Software. EmailOctopus.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Marketing Insider Group

APRIL 22, 2021

To build or grow a startup in 2021, you need to invest in tools that can help you optimize, automate, and improve every working part of your business – from sales and marketing to employees and customers. Kissmetrics gives you a comprehensive view of the buyer’s journey and customer behavior. Customer Support Tools for Startups.

Startups 363

Startups Marketing Budget Budget Programs Tools 363

Martech

JULY 20, 2021

They wanted to engage their existing (and very loyal) customer base in creating user generated videos featuring Weber products. The process was extremely simple for us and our customers. What makes the Teester platform so valuable is that no training is needed for our customers. A spotlight on customers = success.

User-Generated Content 114

User-Generated Content Video Marketing Generation Marketing Management 114

Marketing Insider Group

AUGUST 12, 2020

Use customer research and employee-created content to move those prospects further along the sales funnel. Even if you’ve optimized like crazy to attract Mr. Top Customer Persona. Start by creating customer personas. Look at your existing social media audience, your blog subscribers, and your actual paid customers.

Social Media 327

Social Media Top of Funnel Social Marketing Marketing & Strategy 327

Vidyard

MARCH 22, 2016

But videos grab attention and are often seen as easier to consume than a 15 page document. For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. Well you can accomplish the same thing with your own videos on YouTube.

Paid Content 50

Paid Content Youtube Paid Search Agency Facebook 50

DiscoverOrg

SEPTEMBER 26, 2017

Join DiscoverOrg’s sales, marketing, and customer success teams as we step through the planning and execution of a true account-based everything strategy. Given that DiscoverOrg helps our own customers execute a true account-based approach, there’s a real purity to us going through those steps ourselves.

Account Based Marketing 307

Account Based Marketing Ideal Customer Profiles Multi-Channel ABM 307

BOP Design

APRIL 14, 2021

Do we have resources available to design and create custom images? According to research, the most popular social media platform between the ages of 30-64 is Facebook, while Instagram and YouTube are the most popular platform for the ages of 18-29 ( Source ). Who will be responsible for managing and creating new content?

Social Media 134

Social Media Paid Search Agency Media Companies 134

Scoop.it

MARCH 14, 2024

Pro Tip: Turn your customers into influencers To replicate the same results for your brand, consider partnering with your existing customers to show real results to your prospects across your social media channels. These backlinks, originating from popular social platforms like YouTube, serve a dual purpose. Image Source 3.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Vidyard

MARCH 5, 2021

How to Write a Requirements Document 3.1 Requirements Document Template 3.2 What to Include in a Requirements Document 4. Do you need a video platform that is more secure than YouTube? Ability to customize and apply your brand through integration to CMS platforms like Adobe Experience Manager. A Tool to Help You 3.

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155

SmartBug Media

APRIL 28, 2021

Customer Relationship Management (CRM) Sync. This free resource has articles on how to use the Marketo platform to execute on a variety of marketing tactics, including marketing technology, marketing automation, customer experience, demand generation, and so much more. Marketo Website Documentation. List and Data Maintenance.

Marketo 86

Marketo Training Resources Marketing Automation Services 86

Trade Press Services

JANUARY 15, 2024

With 77 percent of businesses using social media to reach their customers and more than 90 percent of users following at least one brand on social media, marketers cannot underestimate the importance of social media marketing. customer service, lead generation, engagement, sharing thought leadership, etc.)? What are your goals (e.g.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

Kevin Indig

AUGUST 7, 2023

Even when technically better alternatives exist, customers choose the solution they’re familiar with because it’s reliable. It’s the outcome of positioning, which lives at the intersection of your expertise, the pain points you solve and what your customers care about. See Google or Apple, for example.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94

Webbiquity

MARCH 2, 2021

Content marketers, on the other hand, are focused on understanding customer questions, doing research, developing content like blog posts and ebooks that answers those questions, and optimizing that content for organic search. Depending on the nature of the event, you may want to livestream select sessions on Facebook and YouTube.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Valasys

FEBRUARY 28, 2020

Ever wondered how to build customer loyalty with content marketing? Well, this operates on the simple philosophy of optimizing the omnichannel experiences of the customers, even after generating sales conversions. But again the question arises: How building customer loyalty is possible with content marketing? billion by 2020.

Loyalty 72

Loyalty Top of Funnel Ad Building Content Marketing 72

Marketing Insider Group

DECEMBER 11, 2019

A roadmap is a document that plots out your goals and the steps you will take to achieve them within a certain timeframe. As a content marketer, your job is to plan how you can acquire enough customers to hit that goal. Let’s say another one of your content goals is to grow your brand YouTube channel Watch Time by 30%.

Planning 302

Planning Work Management Marketing Management Deliverability 302

Scoop.it

DECEMBER 29, 2022

Do you know why they call customer acquisition a journey? Because it is an actual journey, traversing the lead stage to the paying customer stage. . You have audiences distributed across every stage of this customer journey, represented by a marketing funnel. See an example below from YouTube. So, tap into that space.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Webbiquity

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. If they’re on Instagram, create visual content, while if Youtube, produce videos (obviously). What sets them apart?

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Navigate the Channel

JULY 9, 2023

Build a Basic Structure in Five Easy Pieces Social media is no longer the new technology kid on the block, despite which outfit it wears (TikTok, Instagram, YouTube, et al.), But a content calendar is designed to help keep your company or business organized while you connect with customers and prospects online. Why document?

Ad Building 65

Ad Building Tips Content Social Media 65

Vidyard

OCTOBER 25, 2017

Vidyard helps customer support teams resolve cases faster and improve customer experience with personalized and on-demand video for support. Customer experience is a new battleground for companies looking to accelerate their growth and protect their customer base in highly competitive markets.

Paid Search Agency 77

Paid Search Agency Customer Satisfaction Marketing Management Salesforce.com 77

Martech

JANUARY 3, 2023

The solution is a mix of tactics, including first-party audiences activated via walled gardens (Facebook, YouTube, Amazon, Tiktok, etc.). The specific value that customer data platforms (CDPs) enable varies slightly from company to company. On top of that, many of the media measurement approaches (e.g., Deepening consumer insights.

Lead Ranking 90

Lead Ranking Lead Scoring Work Management Paid Search Agency 90

ClickZ

MARCH 14, 2022

When marketing is inclusive, your brand has a better footing with an even larger audience and creates even stronger ties with your customers. The impact of inclusive marketing on business growth is well documented. I think most marketing leaders are well-intentioned in their efforts to appeal to a wide audience of possible customers.

Brand Identity 130

Brand Identity Branding Planning Paid Search Agency 130

TrustRadius Marketing

JULY 10, 2022

Selecting an LMS that makes custom course creation easy at scale is vital. A corporate learning management system built for enterprise customers can handle the bulk of the heavy lifting here. Course completion certificates and other records provide the necessary documentation for compliance managers in the event of an audit.

Enterprise Management 98

Enterprise Management Budget Programs Training Lead Ranking 98

Marketing Insider Group

JANUARY 27, 2020

Keep the focus on your customers and their needs, not your company. January: Learn the Secret of a Powerful Content Strategy: Focus on the Customer. It only takes a little time, some imagination, and the secret sauce: customer-centric content that solves frustrating problems your target customers face. worry monsters?

Startups 338

Startups Marketing & Strategy Marketing Strategy Content Marketing 338

Salesforce Marketing Cloud

DECEMBER 6, 2023

Practice active listening, document, and share what you hear back to your business and technical stakeholders for agreement. You can find some great resources on the Salesforce Admins website, the Salesforce Admins YouTube channel , and Trailhead , along with some helpful community resources you can find by googling the topic + Salesforce.

Paid Search Agency 110

Paid Search Agency Tips Companies Work Management 110

ClearVoice

SEPTEMBER 4, 2020

More than 80 percent of potential customers prefer to use smartphones for local search. A full 61 percent of smartphone users want ads customized to their current location. Content marketing statistics for YouTube. YouTube has two billion active users across the globe. Brandify ). Search Engine Watch ). Brandify ).

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Sprout Social

DECEMBER 6, 2023

That can look like reading reviews, speaking to customers and of course, consulting influencers. Shopify Gartner’s study on B2B buyer influencers found that YouTube informed 65% of recent B2B purchase decisions, making it the most popular platform for research. times more than those with digital suppliers.

Work Management 118

Work Management B2B Marketing Marketing Management Paid Search Agency 118

Martech

JULY 26, 2023

So much so that I was recruited to do some custom work for the Navy. They couldn’t even send me any documentation about the system because of security. As I was going through customs into the U.S., And I was supposed to give it to customs and say call this admiral if I had a problem, which I didn’t.

Startups 89

Startups Cross-Selling Press Analytics 89

Launch Marketing

MAY 12, 2021

If on YouTube, what is the ratio of thumbs-up vs. thumbs-down clicks? Every video should be produced with clear and documented objectives in mind. Consider factors related to where each video was promoted, what topics were focused on, and how long each has been in place. Engagement. Did they like, share or comment? Length of View.

Planning 112

Planning Webinar Metrics Video Marketing Marketing & Strategy 112

ClearVoice

JANUARY 30, 2019

In a recent YouTube video , Instagrammer Lucy Martin discusses how important entertainment value is in Instagram stories. Other popular channels for video content include YouTube (63 percent); Instagram (58 percent); and Twitter (46 percent). The company also says it will continue to cap the number of ads a YouTube viewer sees.

Social Media 76

Social Media Media Youtube Custom Publishing 76

Sprout Social

APRIL 4, 2023

Stories can be a great way to drive leads and customers. Facebook stories can be viewed by friends, followers or a custom audience chosen by the user. They can be a fun way to document your activities as a brand and share them with your audience. Let’s say you want to create a YouTube video on a particular topic.

Marketing Strategy 116

Marketing Strategy Marketing & Strategy Planning Work Management 116

Sprout Social

AUGUST 15, 2023

and immediately identify keywords for data analysis to reveal brand health or customer experience insights. In this way, tools powered by NER identify highly relevant entities from tons of scattered data to provide insights on competitors, customer demographics and emerging industry trends. What are the business benefits of NER?

Marketing AI 85

Marketing AI Brand Identity Branding Planning 85

Vidyard

MARCH 5, 2021

How to Write a Requirements Document 3.1 Requirements Document Template 3.2 What to Include in a Requirements Document 4. Do you need a video platform that is more secure than YouTube? Consider how the online video platform in question will let you optimize and map the different features in the customer journey or funnel.

Enterprise Management 65

Enterprise Management Work Management Video Marketing Marketing Management 65