Biznology

JULY 2, 2019

We talked about this last month on whether data is a moat — SearchChat Podcast: Data Is Not a Moat for Your Business. When used properly, data can improve customer satisfaction. And here’s some powerful data — a survey of retail customers shows that 91% prefer brands that provide personalized offers / recommendations.

Personalization 120

Personalization Customer Satisfaction Search Marketing Custom Publishing 120

Outgrow

APRIL 17, 2024

We recently interviewed Yue Wang for our monthly podcast – ‘ Marketer of the Month ’! No problem, just watch the Podcast! We published the paper right before the Mobile World Congress. For example, to reduce network operational efficiency cost to enhance the efficiency and to improve customer service.

Network Marketing 52

Network Marketing Work Management Marketing Management Research 52

Oktopost

APRIL 18, 2022

Did you know that while podcasting seems new, it’s been around for nearly 40 years? Audio blogging”, the ancestor of podcasts, dates back to the 1980s. T oday, 28% of the US population regularly listen to podcasts—that’s 80 million people! B2B podcasts are a powerful form of outbound marketing. Jump to Best B2B Podcasts.

B2B Marketing 62

B2B Marketing B2B Planning Best Practices 62

Circle Studio

APRIL 18, 2019

10 years ago, many people didn’t know what a podcast was. Now, an estimated 90 million Americans listen to at least one podcast a month, and 62 million listen to a podcast weekly. Podcasts have become a powerful way to offer valuable content to your target audience and strengthen your content marketing strategy.

Work Management 90

Work Management Custom Publishing Advertising Agencies Education 90

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. About 70 million new blog posts are published each month on WordPress alone, with 77 million comments added per month.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Convince & Convert

AUGUST 4, 2015

But it’s not just me saying it, as I am thrilled to announce right here at Convince & Convert that our Social Pros Podcast won the 2015 Content Marketing Award for best podcast! Each week on the Social Pros podcast my co-host and I interview a leading figure in the world of social media. Podcasting Keeps Growing.

Social Media 167

Social Media Social Marketing Paid Search Agency Media 167

Biznology

MAY 21, 2019

Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. We’re a technology company focused on site search analytics and AI driven content discovery to improve search results, increase customer satisfaction and unlock revenue for your company. Originally published on SoloSegment.

Business 99

Business Customer Satisfaction Differentiation Custom Publishing 99

Biznology

JULY 25, 2019

Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. We’re a technology company focused on site search analytics and AI driven content discovery to improve search results, increase customer satisfaction and unlock revenue for your company. Originally published on SoloSegment.

Customer Satisfaction 91

Customer Satisfaction Paid Search Agency Internet Marketing Custom Publishing 91

Convince & Convert

NOVEMBER 11, 2014

MarketingPodcasts.com is a discovery engine for marketing podcasts. We have nearly 400 podcasts in the database at launch, all of them sortable in several ways: sort by podcast name. We have nearly 400 podcasts in the database at launch, all of them sortable in several ways: sort by podcast name. sort by category.

Search Marketing 145

Search Marketing Paid Search Agency Word of Mouth Press 145

ClearVoice

DECEMBER 17, 2019

Podcast listeners are loyal, affluent, and educated — and regardless if you’re a B2B or a B2C organization, these are the kinds of customers you most likely want to reach. More than 1/3 of Americans listen to at least one podcast per month — with 1 in 5 people listening to a podcast weekly.

Planning 102

Planning Budget Programs Content Marketing Validation 102

Oktopost

MAY 4, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Joining the Radically Transparent podcast to unpack the ins and outs of surveys is the expert himself, Ramel Levin , Chief Survey Master at Global Surveyz. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

Customer Surveys 131

Customer Surveys Transparency Youtube Content 131

Hubspot

NOVEMBER 13, 2019

Although Sharpay is talking about fabulous summer plans, that adage also applies to podcasting. With 32% of the population listening to podcasts regularly , podcast shows should continue to evolve as the industry does. Of course, in order to build a successful podcast, you need the right tools and services at your disposal.

Skype 94

Skype Tools Bundling Pricing 94

Liveintent

JUNE 11, 2019

LiveIntent’s SVP of Global Marketing, Kerel Cooper, recently joined Neil Hughes for his popular podcast The Tech Blog Writer. During their chat, the two discussed how publishers and brands can retake control of their customers by harnessing the power of email, as well as what it takes to be a people-based marketing technology company.

Advertisements 70

Advertisements Advertising Opt-out Opt-in 70

Hubspot

DECEMBER 20, 2018

Over one-third of Americans between the ages of 25-54 listen to podcasts every month. Podcasts provide a source of convenient and intimate entertainment that's only continuing to grow in popularity. The 15 Best WordPress Themes for Podcasters in 2019. Locally Hosted Video Player feature to share high-quality video content.

Best Practices 88

Best Practices Merchandising Template Peer-to-peer 88

Martech Advisor

SEPTEMBER 26, 2019

Having a podcast can have many business benefits, but making money may not be a crucial focus for podcasters yet. In light of National Podcast Day Co-founder and CEO of Quill Fatima Zaidi shares the importance podcasting can have for your brand and how you can monetize your efforts. podcast ad revenue in 2017.

Merchandising 79

Merchandising Advertising Agencies Advertising Mediums Marketing Proposals 79

Thinkers360

MARCH 31, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM Real Story Group Contact Apoorv Durga, Ph.D.

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Marketing Insider Group

JANUARY 5, 2021

Whole Foods publishes an “inspiration” blog with tips, ideas, and recipes for a healthier lifestyle such as “How to store fresh produce so it lasts longer” and “7 ways to build a better bento box”. Trader Joe’s has a blog highlighting new products and recipes and also a podcast that offers listeners an insider view into the company.

Trust Marketing 363

Trust Marketing Content Marketing Ad Building Content 363

Contently

JANUARY 26, 2023

Content marketing is the broad strategy for moving customers through a sales funnel from top to bottom using different kinds of information at the top, middle, and bottom to achieve different goals. With thought leadership, brands build trust with potential customers and expand reach at the top of that funnel.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Engagio

JANUARY 27, 2021

Get to know more about his marketing philosophy (and his secrets for a killer cocktail) with these two podcasts. Here are some takeaways from a couple of podcast interviews—a captivating blend of personal particulars mixed with B2B insights. Experience the entire podcast episode with TechConnectr. Have you met Jon Miller yet?

CPO 71

CPO DemandBase Account Based Marketing ABM 71

Marketing Insider Group

NOVEMBER 3, 2020

Many brands pour money into attracting customers. But it’s just as important to put effort into keeping these customers. Incredible deals are offered to “new customers only” with no thought for those customers who have already committed their loyalty and their money. Source: [link]. Quick Takeaways.

Planning 363

Planning Top of Funnel Marketing & Strategy Paid Search Agency 363

Oktopost

MARCH 8, 2023

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. One of the ways Lauren suggests marketers can build an outstanding relationship is by creating custom pitches for each journalist. Lauren’s commentary has been published in outlets including BuzzFeed , USA Today , The Wall Street Journal , and Forbes.

PR 117

PR Media Transparency Startups 117

Vision Edge Marketing

APRIL 5, 2022

Inspirational, innovative, forward thinking and sometimes controversial, thought leaders are recognized by peers, customers, and other stakeholders as notable authorities in their field. . Thought leadership content comes in all types of medium, such as blogs, white papers, bylined articles, videos, podcasts, and social media content.

Thought Leadership 215

Thought Leadership B2B Thought Leadership Peer-to-peer Lead Scoring 215

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Marketing Insider Group

APRIL 6, 2021

You probably already know how powerful customer retention can be for your business. However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. With content marketing.

Top of Funnel 343

Top of Funnel Work Management Marketing Management Content Marketing 343

Marketing Insider Group

MAY 3, 2021

Companies publish millions of blogs every day. Leaders often get picky about content because they read it as themselves, not the customer. If you can’t step outside of this, you’ll be doomed to continue publishing stuff that doesn’t resonate. Waffling or being uncertain won’t win over customers. It’s that simple.

B2B Marketing 296

B2B Marketing Content Marketing B2B Thought Leadership Planning 296

Webbiquity

APRIL 11, 2023

AI is being used to automate mundane tasks, drive data analysis, create personalized customer experiences, and much more. Affiliate sales support independent publishing. Voice Recognition Finally, voice recognition technology can be used as part of an AI-driven system for creating audio files such as podcasts or videos.

Marketing AI 313

Marketing AI Curation Content SERP 313

Marketing Insider Group

NOVEMBER 18, 2020

More than 360,000 Tech Barometer podcast segments ( iTunes , SoundCloud , Spotify ) have been downloaded so far (200% YoY). The site publishes 3 to 5 new stories a week , and shares those stories on Nutanix social channels and a weekly newsletter. Overall organic readership is nearly 35%.

Forecasting 333

Forecasting Cost Per Click B2B Thought Leadership Demand Generation Agencies 333

Martech

FEBRUARY 8, 2024

Previously, the platform supported video ads on video channels (CTV, video ads on websites) and now it also supports audio ads going to audio destinations like podcasts, streaming audio, etc., and to customize the creative using generative AI. Why we care. spend this year, according to Statista. Serving to audio. In your inbox.

Creativity 112

Creativity Paid Search Agency Campaigns Advertising Agencies 112

Marketing Insider Group

MARCH 24, 2021

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. Quick Takeaways: To give your audience a customized experience, give your content a human face. Use customer personas to tailor your content to every segment in your audience.

Brand Identity 360

Brand Identity Branding Advertising Agencies Content 360

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 127

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 127

LeadsRX

APRIL 13, 2021

LeadsRx can be Leveraged by Triton’s clients to Measure Podcast Advertising Data alongside other Channels including Digital, OTT, Television, Radio, Mobile, and More. The podcast industry is experiencing exponential growth. Portland, Ore., Portland, Ore.,

Multi-Touch Attribution 52

Multi-Touch Attribution Advertising Agencies Paid Search Agency Multi-Channel 52

ClearVoice

OCTOBER 14, 2022

However, there’s much more to content marketing than publishing loads of content pieces for your business. From blog posts to videos and podcasts and everything in between, content marketers evolve year over year, creating the types of content consumers are looking for. Content continues to reign supreme year after year.

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Thinkers360

APRIL 7, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 33 Gamiel Yafai Diversity Marketplace Contact Gamiel Yafai Score: 38.71 34 Karen Hardy, Ed.D

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Biznology

DECEMBER 17, 2020

This year she published a terrific new book, Unapologetically Ambitious , which was just named one of Fortune’s ten best business books of 2020. Moss , marketing executive in the media world, was an early adopter and advocate of podcasting as a driver of B2B revenue. A nifty CDP/DMP solution of especial interest to B2B publishers.

B2B Marketing 197

B2B Marketing Paid Search Agency Advertising Agencies Marketing Management 197

Thinkers360

MARCH 1, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

Education 128

Education B2B Thought Leadership Thought Leadership Lead Scoring 128

Top Rank Marketing

DECEMBER 29, 2023

B2B growth plan: perfecting partner ecosystem marketing 45 percent of B2B marketing decision-makers at typical B2B organizations have said that new or renewed ecosystem partners were their primary revenue source, as more B2B companies have moved towards broadening their partner ecosystems, according to newly-published Forrester Research data.

Paid Search Agency 106

Paid Search Agency B2B Marketing Advertising Agencies Linkedin 106

Parse.ly

OCTOBER 22, 2019

I waded through more than 100 hours of podcasts and let me assure you, it’s not all good content out there. The Inbound Marketing Podcast | 13 Lessons From Interviewing 99 High Performing Marketers. Make this podcast a weekly staple, and I can’t predict what you’ll learn, but I promise it’ll be worth it. Listen: [link].

Content Marketing 63

Content Marketing Planning Lead Scoring Lead Ranking 63