Marketing Insider Group

SEPTEMBER 8, 2020

How well does email drip marketing work? Drip marketing is a form of email marketing in which you send several emails to people in target customer segments at precisely timed intervals. Quick Takeaways: To create successful email drip marketing campaigns, you need to: Define the customer segment you intend to reach.

Work Management 334

Work Management Examples Paid Search Agency Marketing Management 334

Sprout Social

JANUARY 31, 2024

For example, increasing YouTube engagement starts by identifying trends such as the following: Which videos are retaining the most viewers? This includes how often you publish videos, respond to comments and engage with other YouTube accounts. Create a consistent publishing schedule Rarely do channels grow when they post at random.

Youtube 97

Youtube Work Management Social Networks Eye-Tracking 97

seo.co

DECEMBER 2, 2022

So why aren’t your link building campaigns working? How Link Building Should “Work” First, let’s talk about how linkbuilding is supposed to “work” in the first place, and the various ways that link building can go wrong. Publisher Inaccessibility. Let’s find out. Link permanence.

Link Building 119

Link Building Ad Building Domain Lead Scoring 119

Brandpoint

APRIL 13, 2023

Start by brainstorming a frequent or common customer or client question to address. Here’s a fantastic example done by HubSpot that is both engaging and informative for a B2B audience. Saying Thanks Did you have a good fiscal year, a successful product or service launch or maybe a campaign that customers loved?

Social Media 118

Social Media Traffic Top of Funnel Media 118

Optinmonster

DECEMBER 19, 2022

Do you need some exit intent popup examples to inspire your next popup campaign? In this article we’ll share the best exit intent popup examples we can find, as well as what makes them work and how you can create your own exit intent popups. How do exit intent popups work? Do Exit-Intent Popups Work on Mobile?

Intent 95

Intent Top of Funnel Examples Conversion 95

Spiralytics

APRIL 16, 2023

Cold, hard facts about your products won’t always persuade customers to buy them. One of the classic emotional marketing examples comes from Apple and its Think Different campaign. Source Another emotional marketing example comes from Uber. Sometimes its emotional value will.

Statistics 118

Statistics Paid Search Agency Advertising Agencies Marketing & Strategy 118

SocialPilot

JANUARY 26, 2024

As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started! But how did I create this guide?

Examples 78

Examples ROI Planning Work Management 78

Sword and the Script | B2B

MARCH 26, 2024

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

B2B Thought Leadership 84

B2B Thought Leadership Thought Leadership Studies B2B 84

Optinmonster

FEBRUARY 6, 2023

It’s not a physical object like a book or clothing item that you can hold in your hand, but it’s still something customers can use and enjoy. Some examples of digital products are video games, music, movies, apps, and e-books. This allows you to offer a variety of products to your customers.

Examples 91

Examples Product Work Management Marketing Management 91

Optinmonster

MARCH 22, 2023

If you’re not upselling to your customers, you’re missing out on a lot of revenue. The probability of selling to an existing customer is 60-70%.” We’ll delve into some proven upselling strategies and will provide examples to inspire you in your business. What is an example of cross-selling?

Examples 123

Examples Tips Cross-Selling Bundling 123

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. Not to mention, studying successful examples can also bring fresh ideas to your mind. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

Social Media 126

Social Media Social Marketing Examples Planning 126

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook. The result?

Social Media 119

Social Media Examples Work Management Media 119

Zoominfo

OCTOBER 5, 2021

Nothing captivates an audience like a great story—no matter what industry you work in. Brand storytelling in particular uses this narrative to share company values while connecting customers to a company. Get a Demo Examples of Brand Storytelling 1. Google tells stories of customers who use Google Ads to grow their business.

Storytelling 130

Storytelling Examples Brand Identity Branding 130

BOP Design

JUNE 13, 2019

How do you know if a piece of content “works”? The first step is to define what you mean by “works.” For the purposes of this blog, we’ll look at content marketing examples that do one or both of the following: Attract high-quality traffic to a B2B website. Examples of B2B introductory guides: Buyer’s Guide to Content Marketing.

B2B Marketing 75

B2B Marketing Examples B2B Thought Leadership Content Marketing 75

Tomorrow People

APRIL 27, 2021

Though about 20% of our colleagues now care for their children in addition to conquering their workload – that percentage could be a lot larger depending on who you work with. Based on thought leadership, your prospective customers make decisions on who they will work with. Here are a few examples: 1.

Thought Leadership 156

Thought Leadership B2B Thought Leadership Examples Lead Ranking 156

Optinmonster

FEBRUARY 27, 2023

Do you want to make a welcome popup to turn new visitors into subscribers, or even loyal customers? In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples 1. It’s a popular strategy because it works!

Examples 72

Examples Intent Click Rate eCommerce 72

Optinmonster

OCTOBER 31, 2023

Are you looking for headline examples? In this blog, we’ll deep dive into the world of headlines, exploring their importance the key components of a compelling headline, and providing many headline examples across various niches. In the age of content marketing , where content is king, headlines reign supreme. ” 3.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Contently

MAY 4, 2023

Bandwidth constraints aren’t the only challenge you may face when working with SMEs. Sometimes the SME recognizes the value of content but doesn’t want to work with you on it. As a start, we’ve defined four SME archetypes along with effective strategies for working with each of them them. Step number one?

SME 143

SME Work Management Tips Content 143

SocialPilot

FEBRUARY 21, 2024

4: Instagram influencing enables you to build long-term relationships What good is an advertisement if it doesn’t help you build a returning customer base? There is a marketing rule that says customers commit to a purchasing decision after interacting with an ad at least seven times. Why do you want to work with an influencer?

Work Management 93

Work Management Planning Advertising Agencies Marketing Management 93

Optinmonster

MAY 10, 2023

In the end, we will share FOMO marketing strategies and FOMO marketing examples so you can apply FOMO tactics in your marketing campaigns and enjoy the results yourself! FOMO Marketing Strategies Best FOMO Marketing Examples What is FOMO? Here’s a table of contents for easy navigation: What is FOMO? What is FOMO Marketing?

Examples 108

Examples Urgency Marketing Planning Trigger Marketing 108

Binary Demand

MARCH 26, 2024

Today’s customers demand personalized experiences that cater to their individual needs. By using B2B data solutions , marketers can transcend conventional methods and focus on customers actively seeking solutions similar to yours. Uncover customer needs your competitors miss: B2B Data is your friend!

Intent 40

Intent Ideal Customer Profiles Work Management Marketing Management 40

Vision6

FEBRUARY 28, 2022

So we’re going to show you examples of growth hacks that will help build a strong list of genuine leads and revenue streams. It’s a simple solution if you’re looking to build trust and breed lifelong customer loyalty. Here are a couple of examples of how to transform your transactional emails into growth hacking machines.

Examples 98

Examples Budget Programs Ad Exchange Opt-out 98

Vision Edge Marketing

APRIL 16, 2024

This powerful combination offers unprecedented opportunities for organizations to enhance their processes, innovate their products, create customer value, and quickly adapt to dynamic market conditions. By leveraging data insights, organizations can make informed decisions that align with customer preferences and market trends.

Digital Transformation 216

Digital Transformation Work Management Terms and Conditions Marketing Management 216

Sharpspring

JANUARY 26, 2021

The most effective, proven inbound marketing examples create a helpful brand experience for potential clients instead of making them feel they’re being sold to, and that’s the ultimate goal of good inbound marketing. It’s the strategy of connecting to customers through experiences, tips and content that they find useful.

Inbound Marketing 98

Inbound Marketing Examples Planning Advertising Agencies 98

Marketing Insider Group

MARCH 9, 2023

” Maybe you were never burned by using the first number you found, only to discover it’s from a blog post that points to an article published three years ago, which in turn links to a white paper from 2012, which referenced the original statistic in a 1998 university study. You’ll find these firms quoted often in the press.

Stats 291

Stats Advertising Agencies Paid Search Agency Work Management 291

Hubspot

MARCH 21, 2019

To help you create ads that inspire your audience, we've compiled this list of nine fantastic LinkedIn examples -- and why they work. LinkedIn ad examples. Visa is another example of a company that makes good use of video on LinkedIn to promote new campaigns or programs. Tableau Software. Elon University. JetBlue Airways.

Linkedin 77

Linkedin Paid Search Agency Examples Ads 77

Conductor

FEBRUARY 22, 2022

The type of SEO work you’ll embark on depends on the type of industry you work in. Plus, you are privy to the company’s marketing objectives and previous efforts, which puts you in a strong position to kick off your work. You can’t get much more SEO than working for a company dedicated to the industry.

SEO 114

SEO Examples Paid Search Agency Ideal Customer Profiles 114

Marketing Insider Group

NOVEMBER 23, 2023

Some early classic examples of content in action are Benjamin Franklin’s Poor Richard’s Almanac, first published in 1732, and the American Bee Journal, launched by Samuel Wagner in 1861. The American Bee Journal is still published today! Take Apple’s Carpool Karaoke as an example. This is why content marketing works.

Content Marketing 229

Content Marketing Work Management Paid Search Agency Marketing Management 229

ClearVoice

DECEMBER 2, 2021

If you work within basically any corporation, we already know you love your corporate buzzwords — but trust us, it’s not cool to find a “new normal” to “think outside the box” to build “synergy” or get the “low-hanging fruit.” marketing Click To Tweet. McDonald’s Ramadan Hourglass.

Examples 115

Examples Content Marketing Paid Search Agency Content 115

Optinmonster

FEBRUARY 27, 2023

Do you want to make a welcome popup to turn new visitors into subscribers, or even loyal customers? In this guide, we’ll go over the basics of welcome popups, show you some examples, and teach you how to create your own. Website Welcome Message Examples 1. It’s a popular strategy because it works!

Examples 52

Examples Intent Click Rate eCommerce 52

BOP Design

DECEMBER 21, 2021

In this article, we take a look at B2B content marketing practices that work and why they are effective. Explainer posts, whether they are long-form articles, shorter blog posts, or how-to guides work well in a content marketing strategy as they walk the end-user or prospect through how to use or leverage certain products or services.

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

Sprout Social

MARCH 21, 2022

Guides are a collection of published posts featured on your Instagram profile. In 2020, Instagram introduced Guides as “…a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on Instagram.”. 6 Instagram Guide examples to elevate your brand.

Examples 101

Examples Curation Communities Ideal Customer Profiles 101

Vidyard

MAY 21, 2021

Some examples might be links to other pieces of content, newsletter subscription forms, or links to learn more about your products. These can include things like customer testimonial videos, along with in-depth product demos. Make it easy for them and create a custom CTA that links directly to your calendar.

Top of Funnel 132

Top of Funnel Video Marketing Examples Webinar Metrics 132

Optinmonster

MAY 20, 2022

Maybe you’re wondering how does a retargeting pixel work? Retargeting marketing is a strategy that can build brand awareness, move qualified leads into your sales funnel, and even grow the lifetime value of a customer. How Does a Retargeting Pixel Work for Bloggers. How Does a Retargeting Pixel Work for Publishers.

Work Management 92

Work Management eCommerce Trigger Marketing Advertising Funnels 92

Outgrow

DECEMBER 3, 2021

Top 5 B2B Email Marketing Examples to Boost Your Engagement. In this blog, we discuss the best B2B email marketing examples that you can use today! So let’s learn more about email marketing before diving into the best B2B email marketing examples! Some B2B Email Marketing Examples. You have come to the right place!

Email Marketing 98

Email Marketing Outgrow Examples B2B Marketing 98

The Forward Observer

APRIL 12, 2024

Immersion: The Science of the Extraordinary and the Source of Happiness by Paul Zak About the Book No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. Clear instructions and examples show readers exactly how to create amazing experiences for customers, prospects, employees, audiences, and learners.

Work Management 141

Work Management Marketing Management Wikipedia Click Rate 141

Unbounce

JULY 5, 2023

By leveraging the sophisticated pattern recognition and predictive capabilities of AI, marketers can now anticipate customer behaviors, trends, and preferences with unprecedented accuracy. In fact, AI still works best when paired with a flesh-n’-blood analyst who can double-check the work. It’s personalization, and it works!)

Marketing AI 98

Marketing AI Analytics Marketing Analytics Tools Planning 98