Remove url
Remove Custom Publishing Remove Examples Remove Hubspot Remove SERP
article thumbnail

The Surround Sound Series: How We Created A New Content Marketing Program & Improved SERP Visibility Beyond SEO (Part 2 of 3)

Hubspot

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. Now, customers have a wealth of options available online 24/7. The way people shop has radically changed. so your brand stays top of mind. language learning apps”).

SERP 60
article thumbnail

Everything You Need to Know to Dominate Local Search

Hubspot

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). This is the type of marketing that brick-and-mortar businesses use to reach potential customers on the web.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. Once we’ve written a refreshed version of the older blog post, we’ll manually update the older post and move the publish date forward. Here’s an example of an email he sent.

article thumbnail

The Beginner's Guide to Structured Data for Organizing & Optimizing Your Website

Hubspot

Moreover, what are those restaurants doing do get featured so dominantly on Google’s search engine results pages (SERPs)? markup”) throughout the HTML of a webpage tell Google and other search engines what information to display in the SERPs and what this information represents. url" : "[link]. publisher" : {.

article thumbnail

6 Tips for Creating Content That Spreads Naturally

Hubspot

We’ve all been there — you hit publish on a blog post and expect the social shares, page views, and agreeable comments to start rolling in. It takes more than simply publishing content to stand out among your target audience and competitors. For example, add related-content recommendations at the bottom of every post.

Tips 69
article thumbnail

The Ultimate Guide to Building a Website Redesign Strategy

Hubspot

Step into your customers' shoes and see if you can navigate the site well and find everything you want to find without encountering errors or long page load times. For example, when Google announced that it would be changing to mobile-first indexing, it necessitated that sites be mobile-friendly, or they'd lose organic traffic from Google.

article thumbnail

6 Tips to Evolve Your Content Strategy in 2020

Valasys

As Ann Handley, the head of content marketing at MarketingProfs says, “Make your customers the hero of your stories,” this very much implies the current set-up of content strategy in 2020. For it to evolve it needs to be conversant to the highest degrees of relevance with the prospects as well as the existing customers.