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Best Marketing Books You Need To Read

Brightedge

Storytelling is the focus of so many marketing books and assets in recent years that it is impossible to ignore; it's like a tidal wave washing over drab beaches cluttered with pale, self-promoting, feature-based marketing. Thomson is a good, young writer and fine storyteller, and he has put together a useful treatise on a nebulous topic.

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9 Proven B2B Marketing Strategies for 2024

sagefrog

A carefully curated palette should not only align with industry expectations but also distinguish your brand from the competition and tie your visual identity together under a common theme. Channel Integration: Ensure SEM, social media, and email offer a cohesive user experience. Why are podcasts so popular?

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Robert has a knack for creating content with great storytelling. Why should you follow him?

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Our Favorite Online Marketing Posts of 2013

KoMarketing Associates

Mike Pickowicz (PPC/SEM Analyst). The 3 Core Elements of Good Storytelling (And Why Your Business Needs Them) – Sean D’Souza, CopyBlogger. Make sure your content includes basic storytelling elements: drama, suspense, lessons learned, etc. Google made a huge change to the way its quality score is calculated in 2013.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. Storytelling through content marketing, blogs, social media & more. TomPick – Tom Pick – B2B marketing consultant focused on web presence optimization, SEO, SEM, social media, online PR.

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The Best Marketing Conferences of 2020

Marketing Insider Group

This one-day European SEO and PPC marketing conference is intended to help digital marketers stay up to date with the latest developments in the industry and learn new ideas from how other companies use SEO and SEM. Search Marketing Expo or SMX is an annual digital marketing conference specifically for SEO and SEM professionals.

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How to Answer 25 FAQs on Content Marketing

Content Marketing Institute

And, when we had a few unanswered questions, we curated responses from expert sources. It will power the future of storytelling. Invite them to come – Make sure you target the right audience that needs/wants your content and let them know the content is there, be it through social media, newsletters, SEM, or any other relevant channel.

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