Content Marketing Institute

JUNE 25, 2018

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Click To Tweet. Tweets into testimonials.

Brand Identity 103

Brand Identity Branding FAQ Content 103

Content Marketing Institute

DECEMBER 7, 2018

You also need to set up your RSS feed. If you need help with RSS, read this guide. In the following example, when a new item is published to my blog, it’s automatically posted to my Facebook page. Set up a few cause-and-effect triggers so each time you publish a blog post it automatically gets promoted on your social media.

Automation 100

Automation Marketing Automation Services Work Management Marketing Analytics Tools 100

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. For B2B marketers, content curation provides the best of both worlds. Content curation is editing on steroids. For some brands, curation may be enough.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Scoop.it

SEPTEMBER 7, 2023

That’s where content curation comes in. Content curation is the process of selecting and organizing information from various sources to present to your audience in a meaningful way. Why Is Content Curation Important? Curated content can help these businesses stay relevant to their current clients and attract new ones.

Curation 78

Curation Marketing AI Process RSS 78

BOP Design

AUGUST 14, 2018

It’s a multi-functional baseline, free tool that provides a good amount of data on website traffic, user behavior, top visited pages, and more. Social Scheduling + Content Curation. These two terms, social scheduling and content curation, often go hand-in-hand and there are three great tools that we like that handle both.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Enterprise Management Work Management 85

seo.co

MARCH 22, 2021

Curated links have become considerably more popular among link builders and content creators alike in order to improve page rankings and the proliferation of a particular brand across the web. The Definition of Curated. What Are Curated Links? Types of Curated Content.

Curation 98

Curation Link Building User-Generated Content Work Management 98

Marketing Insider Group

SEPTEMBER 25, 2023

Content aggregation is one powerful solution that many are using to earn more traffic and leads. Marketers use content aggregation both to curate outside content and to distribute their own content more widely across the web. It creates curated digital libraries of content targeted to a specific audience.

Aggregators 255

Aggregators Work Management Marketing Management Service 255

Adobe Experience Cloud Blog

JANUARY 28, 2015

I recently did a live webinar event with Marketo about The Art of Social Media, and we’d like to share the takeaways from the presentation and a few of the follow-up questions that we answered: Curate yourself. I’ve examined the click-through patterns on repeat tweets, and each one gets about the same amount of traffic. We hope so.

Social Media 48

Social Media Media B2B Thought Leadership RSS 48

Content Marketing Institute

JUNE 27, 2018

Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Yet, curating and collaborating is essential. Without curation, we inevitably pack our feeds with pitch after promotion after pitch. And not just for in-house research. Click To Tweet.

Curation 111

Curation Tools Enterprise Management Content 111

Hubspot

OCTOBER 14, 2013

However, marketers still need to be aware of the important algorithm changes so they can continue to optimize their content, like their blog , for these algorithms to drive traffic to their site. 7) Content Curation. Curating content can be an art form, and if you''re good at it, it can turn you into a thought leader in your industry.

Long Tail Marketing 28

Long Tail Marketing Work Management Marketing Management RSS 28

Hubspot

OCTOBER 14, 2013

However, marketers still need to be aware of the important algorithm changes so they can continue to optimize their content, like their blog , for these algorithms to drive traffic to their site. 7) Content Curation. Curating content can be an art form, and if you''re good at it, it can turn you into a thought leader in your industry.

Long Tail Marketing 28

Long Tail Marketing Work Management Marketing Management RSS 28

Marketing Insider Group

MARCH 7, 2021

You can also add RSS feeds to get content from the websites you regularly visit. Flipboard curates and showcases content from various trusted sources and websites based on the topics of interest you follow. You can track everything from your website traffic to visitor demographics to help you improve your pages.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

JANUARY 10, 2012

With the fast-paced world of inbound marketing and the requirement to publish new content frequently , setting deadlines is a must. They set goals in terms of publishing frequency and the results of their content creation, and they keep those goals top of mind throughout their content creation efforts. Sets & Adheres to Deadlines.

RSS 28

RSS High Quality Lead Content Custom Publishing 28

Hubspot

MAY 13, 2013

Half of it is an aggregation of 30,000 RSS feeds organized into 1,500 topics ranging from adoption to zoology. The reason for repeated tweets is to maximize traffic and therefore advertising sales. My role is to curate good stories that entertain, enlighten, and inspire people 365 days a year. 2) Repurposed Google+ Posts.

Enterprise Management 28

Enterprise Management Social Media Work Management Marketing Management 28

ClearVoice

DECEMBER 19, 2018

Distribution methods include company newsletters, organic and paid social media, employee email signatures, employee advocacy, paid media distribution, syndication, curated content hubs, and SEO. Instead, think about using a social media management tool or your marketing automation software to speed things up by adding your blog’s RSS feed.

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

Hubspot

JUNE 7, 2011

There are hundreds of thousands of status updates getting published every minute, so cutting through the clutter has to be a top priority. For example, scheduling updates, pulling in from your RSS feed, these are all great time savers. Start small. Start out familiarizing yourself with tools like search. Of course not!

Small Business Marketing 28

Small Business Marketing Social Media Social Marketing Media 28

Single Grain

MAY 24, 2021

Optimize Your RSS Feed. Image SEO is optimizing images for search engines to acquire more traffic to your site. Therefore, you should always publish a transcript. Here are some tips to follow to optimize your podcast: Create a unique title and description for each episode you publish. 8) Optimize Your RSS Feed.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

Convince & Convert

MARCH 3, 2015

A blog was a comfortable slipper of information that fit into your daily (or near-daily) pattern because you were “fed” updates via RSS and/or email. The dominance of the blog is over too, replaced by the preeminence of the blog post (driven partially by the death of RSS, and the rise of social sharing).

Merchandising 167

Merchandising RSS Blogger Curation 167

Webbiquity

MARCH 23, 2017

Content Publishing Tools. Publishing on LinkedIn is easy: go to your profile page, and in the “Posts” section near the top of the page, click “Write a new post.” Pulse is also a place to keep up with the content those you are connected with or follow on LinkedIn are publishing. 1 ) LinkedIn Pulse.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Hubspot

JANUARY 18, 2012

It would be a bad idea for us to publish our blog on a different domain, like hubspotblog.com, because our website would not reap any SEO credit. Go to your RSS and read your industry's news. You can even curate a list or publish excerpts from some of the long-form content (e.g. I don't know how to prove my blog's ROI.".

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Scoop.it

MARCH 11, 2021

To gain this control, you need to get intentional about the content you publish and curate. This includes both the content you publish to external audiences (your partners, leads, customers, and more), but also your employees. Check out part 2 on content organization and curation, and part 3 all about content distribution.

Curation 66

Curation Advertising Agencies Press Content 66

Marketing Insider Group

OCTOBER 22, 2014

Every content marketer faces the challenge at some point of trying to figure out how to publish enough content to make a difference to your audience and your business. The authors were all thrilled as the traffic and exposure they received were greater than what they could do on their own. But you only have a tiny budget.

Ad Building 100

Ad Building RSS Blogger Curation 100

Convince & Convert

OCTOBER 7, 2015

The day-to-day audience that reads a particular blog every day, fed to them by email and/or RSS, is fading away. What you’re doing isn’t a careful, thoughtful curation, it’s just click bait dressed up in “we left NO stone unturned!” As I’ve talked about before, it’s not about blogs these days, it’s about blog posts.

RSS 138

RSS Curation Amazon Case Study 138

NuSpark Consulting

JANUARY 3, 2015

I have an RSS reader with 150 or so blogs to stay up to speed on the ever changing world of demand and lead generation. Yes we can increase website traffic. By building a robust guest blog outreach program, and being genuine, links will increase as will referral traffic. . Search Marketing. Combine SEO with Conversions.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

PureB2B

APRIL 19, 2022

For example, just because you pump out a ton of blog posts doesn't mean people will visit your site every time you publish something. Syndicated content can increase your website’s visibility, improve brand awareness, and build backlinks/inbound links which, in turn, can help drive more traffic to your site.

Top of Funnel 62

Top of Funnel Content RSS Youtube 62

PureB2B

APRIL 19, 2022

For example, just because you pump out a ton of blog posts doesn’t mean people will visit your site every time you publish something. Syndicated content can increase your website’s visibility, improve brand awareness, and build backlinks/inbound links which, in turn, can help drive more traffic to your site.

Top of Funnel 62

Top of Funnel Content RSS Youtube 62

Content Standard

AUGUST 9, 2017

Writer and artist outreach to call for submissions via email campaigns, social media posts, and even visual advertisements in carefully curated locations. Social posts promotion of both written and visual pieces published in current and past issues, tagging artists whenever possible in hopes they’ll share to their respective audiences.

Content Marketing 44

Content Marketing Paid Search Agency Business Content 44

RebelMouse

OCTOBER 11, 2018

When Facebook Instant Articles launched in 2015, it was limited to only a few publishers. The invite-only approach had both brands and new media companies excited for the next wave in mobile publishing. First, publishers experienced success with Instant Articles. Increased Web Traffic.

Facebook 41

Facebook De-duplication RSS Lead Scoring 41

Webbiquity

APRIL 16, 2012

Lee Dobbins outlines six types or sources of backlinks to pursue, culminating with guest blogging, which “will give you the highest quality backlinks and it’s all because of two words ‘editorial discretion’…in order to get a post published on a blog in your industry, a human has to approve it. by WebProNews.

Link Building 100

Link Building SEO Ad Building PageRank 100

BuzzSumo

FEBRUARY 8, 2017

Curate Content: Look beyond sharing your clients’ content and give the audience what they want. Now, you have a list of authors who drive shares even when they publish away from their own domain. Step 3: Curate Content. RSS exports from trending make this content easy to pull into curation tools like Buffer or Hootsuite.

Paid Content 40

Paid Content Paid Social Agency Advertising Agencies Social Media 40

Hubspot

JULY 29, 2018

Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. These are typically published in PDF form. "Blog" can also be used as a verb, meaning to maintain or add content to a blog. Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Hubspot

AUGUST 20, 2020

The Curated Post. It makes perfect sense, considering how-to posts are inherently educational and great for generating traffic from organic search. The Curated Post. Format: Highlights and curates (usually external) content around a certain theme. Examples: Predictive SEO: How HubSpot Saves Traffic We Haven't Lost Yet.

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Scoop.it

DECEMBER 20, 2018

If top-of-the-funnel authority building is the question, content curation is the substantial part of the answer. However, if done wrong, content curation can take away time that you simply don’t have as a marketer. Curation only works if you employ all three steps: select, enrich, and share. The problem?

Curation 90

Curation Top of Funnel B2B Thought Leadership Content 90

Biznology

JANUARY 1, 2013

A blog offers built-in RSS and the ability to easily hook right in to Google Webmaster tools via a dynamically-created sitemap. So, you need to make sure every post, every article, and every column you publish always has a “cover shot” because in the content war, the spoils too often go to the book with the prettiest cover.

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Convince & Convert

MARCH 18, 2016

It sort of, as you published it? So this particular feed of content is just the most recent stuff that’s been published. They split test, traffic was coming from the same sources. If you want to pull in blog articles, you can do it via an RSS feed. Hana: Exactly. Jay: But you could do it differently, right?

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

B2B Marketing Zone Posts

OCTOBER 5, 2010

Social CRM: social media and communities in customer relationship management and marketing - Conversionation , September 9, 2010 Let me start this post with a quote from “Using your customers’ desired actions to increase your sales”, a paper Gerry McGovern and Kristin Zhivago published earlier this year. You have a list. Let me explain.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Online Marketing Institute

JANUARY 16, 2013

RSS Feeds Hootsuite Plugin – If you use Hootsuite, this plugin is great for keeping track of your RSS feeds all in one place. Content Curation. List.ly – List posts are great for traffic and SEO. Listly helps you curate items into lists you can then embed into a blog post. Content Planning. 1.11.2013.

Marketing Automation Services 40

Marketing Automation Services Tools Planning Content Marketing 40