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Four Easy Ways To Improve Your LinkedIn Company Page

Webbiquity

When harnessed to its full potential, it’s surprising how powerful LinkedIn can be as a marketing tool. Here are a few tips that will help to boost your company’s profile on LinkedIn. Using a common banner image and messaging across social media platforms reinforces your brand, and helps your company page “pop” on LinkedIn.

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Why and how you should organize your curated content

Scoop.it

You already know the impact curated content can have on your business. From marketing efforts to employee advocacy and hiring, content curation is a company’s superpower across the board. But curated content is only useful if you can navigate your way through it. Why organizing your curated content is essential.

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Breaking down the LinkedIn Algorithm

Valasys

Building connections in your industry or keeping in touch with your colleagues, landing your first job, or getting back to work after a significant break. LinkedIn is the only platform that comes to mind when one ponders over the aforementioned things. Finding your spot on LinkedIn . How to do it?

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How To Use Content Curation To Build a Loyal Audience

Scoop.it

Creating original content is hard work, not to mention time-consuming and often expensive. This is where content curation comes in. As the Oxford Dictionary states , curation is “ t he selection, organization, and presentation of online content, merchandise, information, etc., Why Content Curation is Important.

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14 types of social media every marketer should know

Sprout Social

Social curation and bookmarking sites. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. Platforms like Instagram, which has more than 1 billion monthly active users , have made it easier than ever before to curate and share photos and images. Social shopping networks. Interactive social media apps.

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Twitter Offers Advantages in PR for B2B Brands Willing to Put in the Effort

Sword and the Script | B2B

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. There are things brands can do if PR is important to them: turn your Twitter handle over to a capable PR person and let them get to work.

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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

What works for one SaaS company may not work for the next. There are technical aspects, including URL formatting, meta descriptions, and alt tags. LinkedIn is probably at the top of the list since it’s B2B-focused. Twitter makes sense, as well. There Is No One Size Fits All. See video below for an SEO checklist).