Scoop.it

AUGUST 3, 2021

Content curation is one of the most effective ways for businesses to keep their audience constantly engaged on social media without having to invest all their time in thinking and executing content ideas. Curated content can also make for a perfect conversation starter with leads. But what is content curation? Image: Brafton ).

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Scoop.it

NOVEMBER 11, 2021

Content curation has evolved to become one of the most effective ways for brands to bond with their audience online. By curating the best and most relevant content for your industry online, it’s possible to generate smarter social engagements, whilst demonstrating your knowledgeability and establishing new connections online.

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Martech

JANUARY 10, 2022

Today, T-Mobile announced the acquisition of Octopus Interactive, an adtech platform that manages a network of interactive screens in Uber and Lyft ridesharing cars. Using the interactive video screens in the ridesharing vehicles, passengers can view specially-curated premium video, play games and win prizes.

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Advertising Agencies Mobile Advertising Marketing Management Curation 94

Scoop.it

AUGUST 4, 2022

In the wake of the pandemic, as we face the age of the ‘new normal’, content curation that appeals to changing consumer perceptions is of the utmost importance. There have also been a number of more left-field changes to how content curation is being adopted to resonate better with customers in the age of the new normal.

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Curation Brand Identity Branding Paid Search Agency 74

Scoop.it

MAY 1, 2019

Content curation is a great asset available for marketers to maximize the impact of social selling programs. recent integration with social selling solutions such as GaggleAMP, unleash the power of content curation + social selling. But why is curation such a nice tool to leverage employee advocacy? So is content curation.

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Curation Sales Management Top of Funnel Work Management 111

Buffer

SEPTEMBER 1, 2022

I don’t want to come off as either when interacting with someone. I suggest you find what type of content you like to create, whether interviewing people or curating stuff for your feed. I want people to say, “He is not blank.” ” I would say the words to fill up the space here are: fake and robotic.

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Scoop.it

DECEMBER 1, 2020

It takes a lot of time and money to create original content, which is a big part of why content curation is so appealing. The question is, then, how do you balance created vs. curated content for the best lead capture impact? How to Use Curated Content to Generate Leads. Curated content needs a different approach.

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Scoop.it

FEBRUARY 25, 2021

Let’s explore how businesses can effectively curate content in order to appeal to this widespread social audience and achieve greater levels of traffic back to their websites as a result: 1. There’s little point in curating your content if it’s not going to strike a chord with your target audience. Understand Your Audience.

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Curation Social Media Media Ad Building 66

Scoop.it

JUNE 1, 2021

Meticulously selected and creatively presented, curated pieces can enrich the content strategy of every online retailer. It goes without saying that content curation can save a large amount of time and money for your marketing team. 5 Major Content Curation Principles for Online Retail Brands. Find a Golden Mean.

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Outgrow

AUGUST 9, 2021

How to Create Interactive Content: The Right Way. Did you know – 81% of marketers think that interactive content is much more effective at grabbing the audience’s attention than static content. Well, if you didn’t, this gives you all the more reason to learn how to create interactive content! What Is Interactive Content?

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Outgrow Content Lead Scoring Lead Ranking 91

Seismic

AUGUST 31, 2020

Today, I’m excited to announce that as part of our Seismic Summer 2020 Release, we are unveiling Seismic Interactive Content, a powerful new capability that delivers immersive, engaging buyer experiences. And 91% of customers prefer interactive/visual content delivered on demand. Let’s start with the state of the market.

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Content Touchpoints Buyer's Journey Television marketing 88

ClickZ

FEBRUARY 19, 2020

Bandersnatach also showed that Netflix could leverage its platform and features to make product integrations much less intrusive and more curated around the specific content. A new paradigm for interactive storytelling. With Bandersnatch, a multi-layered content viewing experience, Netflix may have stumbled onto something big.

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Brand Identity Branding Content Interactive Marketing 108

Convert

DECEMBER 2, 2020

There are signs, though, that this kind of AI-driven curation is losing ground among consumers. It turns out – as any UX researcher could’ve told them – that the way that customers interact with these two distinct services is similarly distinct. Curated product recommendation on JustFab.

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Amazon Curation Personalization eCommerce 88

The Effective Marketer

JUNE 19, 2012

On the surface, content curation sounds like a great way to generate content with little to no time or effort. However, doing content curation well means a lot more than just plastering your site with a bunch of synopses and links. So how do you curate content in a way that both attracts visitors and makes you a hero to your peers?

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Convince & Convert

AUGUST 23, 2011

Content curation is the art and science of finding and sharing quality content on a specific topic. Curation helps you build an audience. Many among the Twitterati have built their followings in large part through content curation. Many content curators tweet eight or even 10 times daily. Curate Consistently.

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Curation Top of Funnel Content Blogger 147

Scoop.it

MARCH 26, 2019

Marketing teams provide sales organizations with tools and curated information. Don’t just curate sales enablement content. All these insights are valuable in preparing, creating and curating the right information for your sales reps from the start, and all the way to the close, of the buying cycle.

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Curation Top of Funnel Case Studies Case Study 59

Martech

MARCH 27, 2024

This guide offers a curated collection of prompts tailored to various marketing roles, from social media to SEO. Learn best practices for interacting with AI and discover how to effectively leverage tools like ChatGPT to boost productivity, creativity, and strategic thinking.

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Marketing AI Curation Marketing & Strategy Marketing 99

Convince & Convert

JANUARY 10, 2014

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. This is your music experience, curated. Songza also brings on high-profile curators to create playlists and interact with their listeners.

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Curation Television marketing Content Skype 129

Outgrow

MARCH 18, 2020

Amazing Interactive Content Examples From 2019. And that reason just happens to be interactive content. Interactive content like quizzes and calculators help companies build curiosity and increase brand awareness by increasing curiosity. That just might be the reason why amazing interactive content examples are easy to come by.

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Examples Outgrow Content Sales Qualified Leads 52

Marketing Insider Group

APRIL 11, 2023

Image Source: WordStream This means that curating your digital presence to appeal prospects is key to generating revenue. Web design services will help your company curate a site that actively attracts and engages new visitors. Perfecting your website should always be your first step towards improving your digital marketing strategy.

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Scoop.it

APRIL 11, 2024

Below are the benefits of a webinar and why it’s necessary for your brand’s content curation strategy. Below are the benefits of a webinar and why it’s necessary for your brand’s content curation strategy. Webinars provide a platform for real-time interaction between your brand and its audience.

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Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 85

Oktopost

JANUARY 8, 2024

We’ve curated a collection of Recommended Dashboards—pre-created, finely tuned, and ready to go. Ready to transform the way you interact with data? Read on to discover how you can tailor your Oktopost Homepage to your unique needs and preferences. No problem! The Oktopost Homepage is already available in your account.

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xiQ

MARCH 27, 2024

xiQ provides a wealth of real-time alerts, breaking news, and curated insights, enabling sales professionals to approach prospects with a well-timed and informed strategy. xiQ provides a wealth of real-time alerts, breaking news, and curated insights, enabling sales professionals to approach prospects with a well-timed and informed strategy.

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Marketing Management Analysis Forecasting B2B Sales 126

Sprout Social

JULY 21, 2022

Interactive social media apps. Social curation and bookmarking sites. Platforms like Instagram, which has more than 1 billion monthly active users , have made it easier than ever before to curate and share photos and images. Curate and promote user-generated content via branded hashtags. Interactive social media apps.

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Social Media Social Marketing Media Curation 145

Marketing Insider Group

MARCH 29, 2012

Content Curation: The process of identifying relevant content for your audience from multiple sources, modifying or editing that content to reflect the needs of your audience and delivering the content to the appropriate channels of distribution. Tell me what you think in the comments below…. Photo Source.

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Hubspot

FEBRUARY 11, 2019

In December 2018, Netflix’s Black Mirror released Bandersnatch , an interactive film about a young programmer named Stefan who adapts his favorite choose your own adventure novel into a video game for a major gaming company. Netflix’s experimentation into interactive content piqued a massive amount of interest and generated just as much buzz.

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Creativity Video Marketing Interactive Marketing Buzz 75

Marketing Insider Group

MAY 31, 2023

Mapping the customer journey is essential if you want to understand your customers’ behavior, needs, and pain points at every stage of their interaction with your business. Why Use Customer Journey Mapping Tools? If that’s not enough, you can upgrade this customer journey mapping tool to Canvanizer 2.0,

Enterprise Management 259

Enterprise Management B2B Marketing Tools Marketing Management 259

Marketing Insider Group

MAY 2, 2023

You’re probably already familiar with first-party data – the information gathered directly from customers’ interactions with your brand. You can gather first-party data from your website, app, social media pages , and any other platforms you use to interact with your audience. Engagement.

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ROI Webinar Metrics Privacy Content 232

Martech

NOVEMBER 20, 2023

The curator greets you, recalling your love for impressionist art and leads you to an unseen Monet. It should feel like that curated gallery where every email is crafted just for you, echoing your business needs. Track customer interactions like email clicks and website visits to map out their interests and engagement peaks.

Email Marketing 121

Email Marketing B2B Marketing Marketing & Strategy Marketing Strategy 121

Engagio

AUGUST 30, 2017

Account-based interactions are the tactics and activities orchestrated to engage a target account. Orchestrating interactions at an account through multiple digital channels and people in your organization is key to the success of Account Based Marketing (ABM). Priority #2: Know Your Most Valuable Accounts and Get Personal.

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Planning Account Based Marketing ABM Top of Funnel 91

Marketing Insider Group

APRIL 5, 2023

Even with rewriting every sentence, your interactions with the models may lead you in certain directions not of your own accord. Utilize Automation Tools: Automation tools can help streamline processes, such as content curation and creation. It’s difficult for those who use AI to trust and verify its output.

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Marketing AI Lead Ranking Lead Scoring Copyright 339

Martech

NOVEMBER 16, 2023

Google is simplifying holiday shopping by offering curated subcategories for specific gift ideas. Google is expanding its generative AI-powered virtual try-on tool to include men’s tops after observing increased user engagement and interactions with the feature for women’s tops. New SGE features. Virtual try-on expansion.

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Advertisements Advertising Google Tools 114

Convince & Convert

DECEMBER 6, 2023

75% of X (Twitter) Users Have Used the Platform to Connect with Brands According to a Khoros survey , 3/4 of X users have interacted with different companies on the social media platform. This curated list of top tools by Attrock can help you choose the one that best suits your business requirements.

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Work Management Marketing Management Social Media Stats 143

Scoop.it

MARCH 14, 2024

Plus, if you partner with an influencer who also targets the same demographic as you, you can access newer leads and/or increase the frequency of your interactions with your existing customers. At Scoop.it, we understand this very well — we’re a content curation solution, after all, so why couldn’t we?

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SEO Advertising Agencies Lead Scoring Lead Ranking 85

Martech

MARCH 22, 2024

At the same time, we’re seeing new marketing tools emerge that focus more on AI to more deeply understand what people like, how they behave and how they interact with content. These days, they’re adding more AI features to help retrieve detailed insights more easily. Producing varied character descriptions for storytelling.

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Marketing AI Content Marketing Enterprise Management Planning 91

Adobe Experience Cloud Blog

MAY 30, 2013

In this post, I’d like to propose that marketers can and should embrace content curation as an effective, easy way to nurture leads. The Content Curation Answer. A nurture interaction doesn’t need to be about a whitepaper. This is called Content Curation. The Content Challenge. An Example.

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Lead Nurturing Curation Sales Qualified Leads Lead Scoring 48

Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. The project owners can be responsible for overseeing or actively: Curating content for employees to share. Then, identify go-to advocates on each team to send you data, help curate or to simply encourage their team to post ready-made content you provide. 4: Curate content and create copy.

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Linkedin Paid Content Tips B2B Thought Leadership 114