Webbiquity

SEPTEMBER 21, 2010

New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises. Content aggregation and curation will become increasingly popular as a way to give everyone what they want. For more on this topic, check out Automated Filtering vs Human-Powered Curation from Tony Karrer.

Aggregators 100

Aggregators Blogger Media Curation 100

Webbiquity

MAY 13, 2014

A human voice on the other end of the line can be both a powerful differentiator and friction-reducer. In sales situations where vendors are unfamiliar and product differentiation is unclear or insignificant, buyers will seek broader information about the companies in order to arrive at a decision. Product/Service Friction.

Marketing Automation Services 100

Marketing Automation Services Lead Ranking Lead Scoring Sales Qualified Leads 100

Webbiquity

JULY 26, 2010

T-Mobile Curates Web Content , June 29, 2010. Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). Mike Moran ( @MikeMoran ) + others. What’s a Facebook fan worth?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

DECEMBER 16, 2014

Basic presence and listening tactics will no longer suffice, and certainly won’t differentiate brands. The image calls out many of the top tools and platforms across the realms of social listening, learning, and adapting, further broken out into more specific groupings like video, social curation, and service networking.

Social Media 100

Social Media Social Marketing Work Management Media 100

Webbiquity

JANUARY 6, 2015

Noting that “Positioning as a ‘leader’ is generally a difficult proposition because every company claims to be a leaders; if everyone is a leader, then leadership as point of differentiation has lost its luster,” Frank Strong suggests nine alternative positioning strategies that are less shopworn and more defensible.

PR 100

PR Tips Best Practices Press 100

Webbiquity

OCTOBER 4, 2016

A human voice on the other end of the line can be both a powerful differentiator and friction-reducer. In sales situations where vendors are unfamiliar and product differentiation is unclear or insignificant, buyers will seek broader information about the companies in order to arrive at a decision. High perceived risk.

Marketing Automation Services 229

Marketing Automation Services B2B Sales Lead Gen Lead Ranking 229

Webbiquity

JANUARY 14, 2014

Shannon Johnson presents an excellent collection of resources to help curate content for Twitter (or other uses), ranging from Feedly (which lets you follow pretty much anything—blogs, #topics, vimdeo and YouTube channels, tumblrs, comics, recipes, news sites, podcasts, magazines and more) to StumbleUpon. .” Advanced Twitter Tips.

Twitter 100

Twitter Tips Best Practices Paid Search Agency 100