Remove Curation Remove Custom Publishing Remove Facebook Remove FAQ Remove Privacy
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Brand awareness: A marketer’s guide

Liveintent

With brand awareness you can nurture audience relationships on a long-term basis and move customers down the funnel. Instead of just prioritizing price and quality, they’re also considering brand values and customer-centric services. Brand awareness refers to how familiar customers are with your brand and products.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

We know that measurement is the the top goal inside of companies , and while I’ve published this data before, it’s important to recast it to show the important of measurement in an emerging technology set. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key.

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Content Curation Grows Up, Original Content Still Key

Online Marketing Institute

Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. As we fast forward to 2011, content curation techniques are now a key part of content marketing itself. Actually, its always been an important part, but we are just now defining it as content curation.

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Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Online Marketing Institute

There are at least a few points of entry to integrate your corporate website: 1) Extending your corporate websites to social networks, 2) Allowing for customers voices through reviews and ratings, 3) Aggregating the discussion back on your own website.

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Virtual Selling Best Practices for Financial Services

Vidyard

From customer service to new client contracts, everything is going digital—even selling. FAQ Videos 2. Customer Stories 2.3 Video Trend #4: Customers Prefer Authenticity Over Production Value 4.1 Video Publishing and Production Statistics 2.3 Video Publishing and Production Statistics 2.3 Contents 1.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

While the privacy issues continue to be a stumbling block for some, the ability of these services to enhance your experiences in real-time by showing you who’s nearby, and insider tips for each location is enticing. I maintain that QR codes will eventually be as huge in the U.S. as they are in Asia, just not yet.