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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

LinkedIn is a highly valuable tool to network with like-minded professionals. You have more power at your disposal with LinkedIn than you might realize. That's because LinkedIn has a powerful ads platform. How to Run LinkedIn Ad Campaigns. The body of a LinkedIn ad can be up to 75 characters long. Actually, yes.

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A Simple Guide to Setting Up Your First LinkedIn Ad Campaign

Hubspot

Most of us have figured out that LinkedIn is a fantastic tool to network with like-minded professionals. But what about using LinkedIn for marketing ? More and more marketers are turning to LinkedIn to promote their products, services, and content. But you have more power at your disposal with LinkedIn than you might realize.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

CTR, Unique CTOR, Forwards/Shares and links clicked on. SQL equals "sales qualified lead", which means there is a real opportunity associated with the lead. It should be mentioned that there are many higher level/intermediary metrics that still matter for making B2B marketing decisions like CPC, CTR, impressions, CPL, etc.

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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

LinkedIn is a highly valuable tool to network with like-minded professionals. But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. You have more power at your disposal with LinkedIn than you might realize. That's because LinkedIn has a powerful ads platform.

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Top 10 Best Email Marketing Services Software Platforms for 2020

Martech Advisor

Email reports and analytics dashboards help marketers make data-oriented decisions to improve email campaign performance based on factors such as open rate,click-through rate (CTR), device used to read email etc. Let us know on LinkedIn , Twitter , or Facebook. Low Bounce and High Delivery.

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10 Data Points You Need to Convert More Customers

Hubspot

HubSpot's own research indicates that lead nurturing emails generate an 8% click-through rate (CTR), compared to the measly 3% CTR that untargeted email blasts yield. So how do you create a lead nurturing campaign that makes use of all of those critical lead nurturing best practices we just mentioned?

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The Sophisticated Marketer's Guide to Generating More Leads With SlideShare

Hubspot

If your title is too long, your SERP CTR could plummet. Bonus: If you''re a PRO user, use the lead capture forms. Because of SlideShare’s new account structure , you can’t sign up for a PRO account at the moment -- and that’s the only way to access their lead capture forms.