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10 Horrifying Stats About Display Advertising

Hubspot

We are biased inbound marketers at HubSpot, and normally I ignore many of the stats I see about display ads because I know their engagement rate is incredibly low: The average banner ad has a 0.1% clickthrough rate (CTR), and the standard 468x60 banner has a 0.04% CTR. Source: DoubleClick ) Tweet This.

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Banners Have 99 Problems And A Click Ain’t One

Marketing Insider Group

The average click through rate of display ads is 0.1%. ( DoubleClick ) . DoubleClick ). DoubleClick ). DoubleClick ). million people and resulted in 416,000 clickthroughs at an >8% CTR. These infographic templates were made for free using the infographic maker Venngage.). 77% of Web display ads are never seen.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. DoubleClick got 1.7% The Ultimate List: 100+ Facebook Statistics [Infographics] by HubSpot Blog. Small Businesses That Blog Have 102% More Twitter Followers by HubSpot Blog. The overall average CTR for paid search ads was 0.91%.