Webbiquity

JUNE 17, 2010

I tried running the numbers by campaign, by CTR, by landing page—everything seemed random. Share this on LinkedIn. Tags: Search Engine Marketing CTR Google AdWords ROI SEM. Sugar wasn’t going to like this, and as the old saying goes, hell hath no fury like a woman with an underproducing SEM campaign. Post on Google Buzz.

SEM 100

SEM Adwords CTR Search Engine Marketing 100

Webbiquity

FEBRUARY 25, 2011

Andrew Goodman discusses the importance of testing ad copy and important considerations to keep in mind when doing so, like measuring both click-through rate (CTR) and cost per acquisition (CPA) when evaluating ad copy, and running tests long enough to generate valid data for decision making. Share this on LinkedIn. Share this on Bebo.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Acquisition Cost Per Click 100

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? What was Linkedin Thinking? SEM & SEO & PPC & CTR. Share this on LinkedIn.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

JANUARY 31, 2011

The brilliant but oblivious Rand Fishkin illustrates how to calculate your Twitter click-through rate (CTR) and notes some findings from his own experience: shorter tweets and those that are on-topic (whatever your primary topic is) tend to get retweeted more frequently. Share this on LinkedIn. Related Post. Share this on Bebo.

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

JANUARY 17, 2011

Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters. population, and the average visit length is 23 minutes (versus 13 minutes for Twitter and 10 minutes on LinkedIn).

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

SEPTEMBER 8, 2010

A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. 80% of Twitter use is on mobile devices. goes to Facebook.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100