How to Fix Your Social Media Marketing Strategy
Convince & Convert
SEPTEMBER 1, 2015
Here’s one iteration, presented as a keynote speech to ESTO (Educational Seminar for Travel Organizations) in the fall of 2012. Thus, the first step in the process is to create a cross-functional team to help conceive and operate the rest of the strategy. Step 2: Listen and Compare. Step 6: What’s Your One Thing?
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