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| | FIFTH GEAR ANALYTICS
JULY 7, 2010 There Is No Quick Fix. But Lead Generation Can Get You Off To The Races.
Add value, avoid quick sells. “Start with a soft-sell, offering something that will help them in their jobs, writes Castelein. Here are my B2B Marketing Analytics-based thoughts aligned, to Mr. Castelein’s lead-gen tips: First, based on experience, the ideal prospect (new acquisition and cross-sell/up-sell) can be determined by B2B Analytics, not just gut, intuition and logic.
| | WEBBIQUITY
JULY 26, 2010 19 New Featured Sources on the B2B Marketing Zone
Why Use Twitter, Facebook & LinkedIn for Content Marketing? B2B Voices ( Trade Youtube Twitter Leads Sales ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Digg this! Sarah Worsham ( @sazbean ). June 7, 2010.
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