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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

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Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

Chris mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He adds, “I think more and more marketers are going to be looking, not only at earned media and owned media, but also paid media gains from Facebook, Twitter and the rest.”

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Best of PowerViews: Are You Tenacious About Sales Follow Up?

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Click to start video at this point —Koka’s “eureka” moment was when he recognized the value in connecting his Twitter and LinkedIn accounts. Twitter is more of a running conversation, where people relax and divulge more personal information. Koka Sexton, LinkedIn, People Still Buy from People, Regardless of Technology.

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Why Podcasting Has Great Reach and is the Least Expensive Content Creator

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She also sends the testimonials out to salespeople and adds them to the testimonial storage space in the CRM system. Of course, every program is supported during the interview with quotes from the guest and host on Twitter. Testimonials are important today as each is thought of as a product/service review. Case studies. Social media.

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The Why, What & How of a Lead-to-Revenue Assessment, Part 2 - The How

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You’ll also want to pull engagement reporting out of your marketing automation platform and CRM. You can follow her on Twitter @pamhege or find her on LinkedIn. Google Analytics remains at the top of system reporting, especially the “users flow” and “behavior flow.” Step 3 – Data Analysis.

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PowerViews with Andrew Gaffney: Tipping Points & Differentiators

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Merger & Acquisition Activity in CRM & Marketing Automation Expected to Increase. While some of these spaces are still being defined where marketing automation plays with CRM, he believes we’ll see M&A activity in 2012. DemandGen Report on Twitter: @DG_Report. Stay Tuned.

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Are Your Sales Suffering Because You've Picked The Worst Times To Contact Prospects?

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Stride is a Cloud-based CRM and mobile app that helps small to medium sized agencies manage and track leads, as well as close more deals. They can be found on Twitter and Facebook.' It’s all a matter of research and timing. Mike Kamo is the VP of marketing for Strideapp.

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