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3 Ways to Secure Your CRM and Avoid Security Risks

Zoominfo

If you’re looking to be more proactive and less reactive, start with an inspection of your Customer Relationship Management System (CRM). How to Prevent a CRM Data Breach . The burden of responsibility for securing the sensitive data in the CRM belongs solely to the companies who requested, or accepted, this personal data.

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How to prepare for the GPT age in CRM and email

Martech

What’s gone relatively undiscussed is how this technology could be used beyond content generation to expand the growth potential of email and CRM-based marketing. In March, Salesforce announced its foray into generative AI for CRM, Einstein GPT. That’s not for lack of technology. Sounds good, right? But pump the brakes.

CRM 93
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3 Ways to Secure Your CRM and Avoid Security Risks

Zoominfo

If you’re looking to be more proactive and less reactive, start with an inspection of your Customer Relationship Management System (CRM). How To Prevent A CRM Data Breach The burden of responsibility for securing the sensitive data in the CRM belongs solely to the companies who requested, or accepted, this personal data.

CRM 100
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7 Hubspot CRM Integrations to Increase Sales FAST

Optinmonster

Do you want to integrate customer relationship management (CRM) apps with HubSpot to improve your workflow and increase sales? We’ve picked the best Hubspot CRM integrations that are focused on increasing sales and revenue for your business. Best HubSpot CRM Integrations. Ready to get started? OptinMonster. Highlights.

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Why integrations will be critical to AI in 2024

Martech

Similarly, the integration between Sybill AI and HubSpot can take your CRM beyond just recording meetings. That’s not to mention all the CRM-related tasks it helps with, from drafting emails to building reports or whipping up CRM records. Why focus on having the best AI integrations?

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Expanded integration lets Salesforce sell through AWS

Martech

In addition, the CRM giant is launching connections for AWS’ cloud that will make it easier to customize large language models. However, it may also increase vendor lock-in, making it more difficult and expensive to switch to other providers in the future. It plans to add more products and regions next year. Why we care. Get MarTech!

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To Generate Pristine Data, Lock Down Your Buying Group

InsightSquared

Allowing every salesperson to define their buying group differently, and record it differently in the CRM, no longer works in ABM. You need someone with “ops” in their title to lock that down in the CRM because otherwise, it throws off the whole organization’s forecasts and worse—it skews your perception of who actually buys.

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