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Top medical communications companies: Choosing the best for events

SpotMe Blog

Use of leading life science event technology – The best MedComms agencies use fully compliant event technology that integrates with pharma CRM events management software like Veeva so that you can enrich CRM records with deep event engagement data to drive your next best action.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.

Twitter 100
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Interview with Brian Hansford

Onalytica B2B

My very first professional job was an inside sales rep for a PC-based software company that sold developer tools in the early 90’s. It was pre-web and the marketing world was wholly focused on direct mail, advertising, tradeshows, and PR. You can contact me via Twitter or LinkedIn. If you have an idea, let me know!

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Social CRM is still confusing. Only 16% of companies say they currently have a social CRM system in place.

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A Guide to Researching Leads Before a Sales Call

PureB2B

While your marketing automation software or data analytics tools will likely provide behavioral data that can enlighten you about your lead’s readiness to buy, these individual behavioral triggers are not indicative of their real intention or motivation. Are they running any PR campaigns? Marketing Automation and Internal CRM.

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Is Social Media Really Living Up to Expectations?

markempa

Over the holidays, I had some time to really dive into the LinkedIn B2B LeadGen Roundtable discussions. Are your efforts on LinkedIn and Twitter paying off?” Essentially, we’re at critical mass: marketers need to prove social media’s value, and there is a need for CRM tools that can track that. she queried.

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Is Social Media Really Living Up to Expectations?

markempa

Over the holidays, I had some time to really dive into the LinkedIn B2B LeadGen Roundtable discussions. Are your efforts on LinkedIn and Twitter paying off?” Essentially, we’re at critical mass: marketers need to prove social media’s value, and there is a need for CRM tools that can track that. she queried.