Remove prospect

Tomorrow People

article thumbnail

How to craft successful go-to-market (GTM) strategies for startups

Tomorrow People

When you reach out to them (whether it’s via LinkedIn, email or online forums), the key is to clearly communicate your intentions and highlight why they would want to participate in your research. There are six main stages in a typical buyer’s journey: Awareness: The prospect becomes aware of your brand. This includes: Organic search.

article thumbnail

How to craft successful go-to-market (GTM) strategies for startups

Tomorrow People

When you reach out to them (whether it’s via LinkedIn, email or online forums), the key is to clearly communicate your intentions and highlight why they would want to participate in your research. There are six main stages in a typical buyer’s journey: Awareness: The prospect becomes aware of your brand. What are your trusted sources?