Beanstalk Data Adds Service to the Marketing Automation Recipe
Customer Experience Matrix
OCTOBER 10, 2011
It provides all the basic B2B marketing automation functions: mass email, landing pages and surveys, behavior tracking, lead scoring, nurture campaigns, and CRM integration. It then modifies them and changes the thresholds that trigger actions such as sending a lead to sales. Thinking in those terms, Beanstalk Data is a tasty morsel.
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