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Vidyard

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9 of the Best Video Marketing Examples From B2B in 2019

Vidyard

Some of the brightest minds in B2B marketing have turned their attention to creating videos that inspire, thrill, educate, and yes, build pipeline and revenue. Notice how they apply video to every stage of the buyer’s journey to create awareness, generate leads, and educate customers. Most Original Script: Uberflip. More ah, pipeline.

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Vidyard Adds Salesforce Pardot Support to Industry-Leading Video Marketing Platform

Vidyard

Vidyard, a global leader in video marketing solutions, today announced a new integration that enables Salesforce Pardot customers to identify online video viewers and track their viewing histories as part of lead scoring, qualification and automated nurture programs.

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Vidyard Adds Salesforce Pardot Support to Industry-Leading Video Marketing Platform

Vidyard

Vidyard, a global leader in video marketing solutions, today announced a new integration that enables Salesforce Pardot customers to identify online video viewers and track their viewing histories as part of lead scoring, qualification and automated nurture programs.

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5 Key Marketing Takeaways from Sirius Decisions Summit 2014

Vidyard

Over 2,000 attendees, a buzzing solution showcase, and most importantly, a ton of relevant content capturing the essence of modern marketing. Here’s a snapshot of the 5 key takeaways that I walked away with as a marketer in attendance: 1. When Sales and Marketing come together, I like to call it Smarketing. The results?

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Tyler’s Top 5: Why the Video Marketing Platform is in a Class of its own

Vidyard

In recently joining the Vidyard team, my first mission was to get to root of the seemingly innocent question: How does a Video Marketing Platform differ from a traditional video hosting and publishing solution? Ask a marketer and you’ll get one answer. This is why we have seamless integrations with leading MAP and CRM systems.

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Choosing a Video Platform: What to Evaluate for Marketing and Sales

Vidyard

Since teams have different goals and needs, what should marketing and sales teams (who are both focused on pipeline and closing deals) look for when choosing the right video platform for them? For marketers, a few features may be key, while another team may need their own unique features. Then ask: where are these leads sent to?

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Traditional Video Hosting Versus New Gen Video Platforms

Vidyard

Traditional video hosting is great for businesses that are just getting started with video, for those that simply need basic hosting and playback, or for those in B2C markets using video purely as a brand tool and way to engage audiences on YouTube. And all of that leads to this right here, ROI and attribution.