Chris Koch

article thumbnail

We need an app for that

Chris Koch

And finally, the system needs to integrate with whatever salespeople use (CRM, most likely), so that marketing’s impact on a sale can be automatically tracked from beginning to end. The system needs to be interactive with both prospects and salespeople so that they can rate and comment on the content.

article thumbnail

We need an app for that

Chris Koch

And finally, the system needs to integrate with whatever salespeople use (CRM, most likely), so that marketing’s impact on a sale can be automatically tracked from beginning to end. The system needs to be interactive with both prospects and salespeople so that they can rate and comment on the content. Tweet This Post.