Adobe Experience Cloud Blog
APRIL 21, 2010
Salesforce today announced a definitive agreement to buy Jigsaw, a provider of business information and data services that uniquely leverages crowd-sourcing to build and maintain its database. Note: Jigsaw is also a Marketo customer and partner.). What do you think? How will this acquisition affect your B2B marketing and sales efforts?
Customer Experience Matrix
DECEMBER 8, 2011
Importing social data: loading social data into the marketing automation database so it can be used for segmentation, analysis, and sharing with salespeople via CRM integration. Plenty of third party applications can do this, so providing it within the marketing automation system is mostly a matter of convenience.
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Customer Experience Matrix
MAY 19, 2010
DemandBase built its database by monitoring which IP addresses most often visit its 2,000-plus clients, parsing multiple external IP directories for the owners and geo-locations of the servers at those addresses, and adding attributes from business directories including D&B, Hoovers and JigSaw. ABR is still a bit rough around the edges.
markempa
MARCH 30, 2007
Marketing and sales can also work together to build a list from inactive accounts in your sales teams CRM data and business cards from industry conferences and networking events. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0
Adobe Experience Cloud Blog
SEPTEMBER 19, 2010
It was easy for the VP of Sales to see my results via a dashboard in the CRM system. We also need data like industry and company size to do proper email and campaign segmentation, so we append our data with information from a third party database (Jigsaw). . Secondly, we find that a lot of other ‘rules’ for landing pages don’t apply.
B2B Marketing Zone Posts
NOVEMBER 2, 2010
Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. Jigsaw (10). 0160; Brian Solis , a thought leader on social media and author of Engage! Google (116).
Leadspace
NOVEMBER 20, 2019
So in 2010, Salesforce purchased Jigsaw, a tool widely used by sellers, as a way to democratize contact data. T he new rules would threaten Data.com since it didn’t rely on getting consent from customers to process its data. . Here’s how Leadspace can fulfill all your CRM data needs. million, whichever is more). .
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