LeadSloth

MAY 5, 2010

Today I’m a panelist at the Silverpop Client Summit and we’re talking about Social CRM, Inbound Marketing and Marketing Automation, moderated by Adam Needles. Social CRM. CRM is very broad, it’s not just about sales, but about pretty much anything that involves communicating with your customers.

Inbound Marketing 100

Inbound Marketing Marketing Automation CRM Social Marketing 100

Adobe Experience Cloud Blog

JUNE 27, 2010

The need to better understand online behaviors to convert leads jump-started the evolution of customer relationship management (CRM). With CRM, organizations benefit from increased operational effectiveness, easier access to data and improved collaboration. Using Outlook to reach prospects and sending data to their CRM.

CRM 48

CRM Marketing Management Jigsaw Web 2.0 48

Leadspace

NOVEMBER 28, 2019

Once upon a time, there was a handy tool called Jigsaw. Bad data hurts your business revenue and the relationships you have with customers. The purpose of your CRM is to collect accurate and complete data. So having a tool that continuously updates information for CRM contacts is critical. .

Jigsaw 71

Jigsaw Open Rate Marketing Management Gartner 71

Customer Experience Matrix

JANUARY 5, 2010

Even though the modules clearly trespasses on the CRM vendors turf – inviting a potentially devastating counter-invasion – the opportunity seems irresistible. They illustrate how the role of marketing has changed from simply gathering leads and handing them to sales, to building and managing prospect relationships. Upgraded reporting.

Marketing Automation Services 120

Marketing Automation Services Manticore Market2Lead Marketing Automation 120

Customer Experience Matrix

JANUARY 7, 2010

On the other hand, there are still plenty of new entrants; few pioneering vendors have failed or consolidated; and related software vendors (in this case, CRM, email and Web site management systems) haven’t yet introduced me-too products. So much for the rear view mirror. me-too products. external data.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Work Management 120

Customer Experience Matrix

JUNE 9, 2009

This can be integrated with Demandbase and Jigsaw to download the names of contacts at those firms. Marketo is a Force.com application that works only with Salesforce.com, while Eloqua works with several CRM products. The system can also open a window to LinkedIn to let the sales rep find network contacts of her own.

Marketo 120

Marketo Work Management Marketing Automation Services Eloqua 120

Adobe Experience Cloud Blog

JUNE 23, 2010

Chatter is more than a social media tool – it’s a social CRM tool. Other CRM systems give you information about a prospect or customer, but you don’t see the ‘how’ or ‘why’ of that information. Essentially, other CRMs are missing the relationship part of CRM. 7% of leads/contacts in your system are duplicates.

Salesforce.com 48

Salesforce.com Jigsaw Top of Funnel Enterprise Management 48