Customer Experience Matrix

JUNE 2, 2009

CRM vendor RightNow offers something similar under the label of Cloud Links. - These can be loaded into sales and CRM systems to make them easily accessible. InsideView is already integrated with major CRM vendors and with the Marketbright demand generation system. add social media data to prospect profiles.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Customer Experience Matrix

DECEMBER 8, 2011

Importing social data: loading social data into the marketing automation database so it can be used for segmentation, analysis, and sharing with salespeople via CRM integration. Links on the vendor names go directly to the vendor Web page or press release that described their social media capabilities.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

Customer Experience Matrix

JULY 27, 2009

Here’s the press release. This is major progress, and a capability that I haven’t yet seen from other demand generation or CRM vendors. I saw a quick demonstration today of a new social media feature that Genius.com will release at the end of September.

Social Media 120

Social Media Marketing Automation Services Work Management Marketing Management 120

Adobe Experience Cloud Blog

JUNE 23, 2010

The attendees included developers, administrators, sales people, press, analyst, marketers and more – with information for each group presented throughout the day. . Chatter is more than a social media tool – it’s a social CRM tool. Essentially, other CRMs are missing the relationship part of CRM.

Salesforce.com 48

Salesforce.com Jigsaw Top of Funnel Enterprise Management 48

Adobe Experience Cloud Blog

SEPTEMBER 19, 2010

It was easy for the VP of Sales to see my results via a dashboard in the CRM system. We do this with our resource and press centers, which run on blogging software (Wordpress). If I was short of my lead goal, I had some explaining to do. Makes sense, right? More leads equals more won deals. Management could understand these metrics.

Sales Management 48

Sales Management Paid Content Inbound Marketing Work Management 48

Adobe Experience Cloud Blog

DECEMBER 13, 2010

This is going to be a freemium product, as you can upgrade from there to a professional version which will cost you $15 per month, or receive all the professional features for free by adopting salesforce.com as you CRM. This product is unbundled from salesforce’s CRM. Jigsaw is salesforce’s attempt to help us with these issues.

Enterprise Management 48

Enterprise Management Jigsaw Salesforce.com Work Management 48

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. Jigsaw (10). 0160; Brian Solis , a thought leader on social media and author of Engage! Google (116).

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40