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B2B Lead Generation Blog: On building targeted lists for B2B Lead Generation Programs

markempa

MARCH 30, 2007

Related Article: BtoB Magazine: Unisys gets boost from good data I recommend you start by collecting all of your existing in-house marketing lists into one place. Marketing and sales can also work together to build a list from inactive accounts in your sales teams CRM data and business cards from industry conferences and networking events.

Lead Generation 120
Lead Generation Ideal Customer Profiles Generation Lead Scoring 120
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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. Jigsaw (10). 0160; Brian Solis , a thought leader on social media and author of Engage! Google (116).

B2B Marketing 40
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