Demandbase: A New Twist In The Lead Management Automation Market
Online Marketing Institute
JULY 31, 2009
I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging. This wouldn't be possible without target audience scoring, multiple data partnerships, and CRM integration.
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