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Customer Experience Matrix
MARCH 16, 2016
The difference is that Mariana uses its artificial intelligence to analyze connections between people – including unique access to the Twitter social graph, as well as where people work or have worked, groups they belong to, and the types of work they do. The system then returns contact counts for Facebook, Twitter, and email.
Marketing Insider Group
JANUARY 24, 2013
Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. New York, NY.
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ViewPoint
MAY 10, 2012
Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. ” Convergence: Technology, CRM & Social Media.
ViewPoint
MAY 10, 2012
Chris mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator. ” Convergence: Technology, CRM & Social Media.
Customer Experience Matrix
JULY 10, 2013
You can also think of Optify as having worked its way down from the top of the funnel (SEO) to the middle (marketing automation) and towards the bottom (CRM). The system can also create Facebook landing pages and track visitors to them. CRM integration is currently limited to sending data to Salesforce.com.
The Point
SEPTEMBER 6, 2011
First, the company invested in Marketo , a leading marketing automation platform that integrated well with the company’s CRM system, Salesforce.com. Next, iDirect sought out a partner to provide strategic counsel and advice on best practices. Leveraging social media to help maintain mindshare, keep prospects informed.
LeadSloth
AUGUST 26, 2010
Around the same time I got an email announcing Marketo’s Chatter for Sales Insight , integrating sales notifications in the Facebook-like interface of Salesforce.com Chatter. Many vendors make it easy to add “share to Twitter/Facebook/LinkedIn/etc.&# And that’s exactly what Marketo announced.
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