article thumbnail

The Best Training Resources to Get You Started With Marketo

SmartBug Media

Best Free Marketo Training Resources. Here are our top free training resources to help you learn the ins and outs of the Marketo platform: 1. Customer Relationship Management (CRM) Sync. The Marketo Community highlights discussions, blogs, documents, and videos, all for learning more about the platform and its capabilities.

Marketo 86
article thumbnail

Six Proven Strategies to Build Customer Relationships and Brand Loyalty

Webbiquity

Choose a CRM tool that offers live chat, frequent and automated customer surveys, and quick delivery tracking features. Moreover, the CRM analytics will generate insightful reports, helping you anticipate customer needs, make smart adjustments to your strategy, and continually adapt your operations to changing customer expectations.

Loyalty 309
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why CRM Implementations Fail

SmartBug Media

A customer relationship management (CRM) system is a foundational piece of all sales efforts (and marketing too). There are two basic scenarios when you are talking about a CRM implementation: You don’t have anything (other than spreadsheets) and are implementing a CRM for the first time at your organization.

CRM 105
article thumbnail

Fine-Tuning Your LLM? There’s a Better Way

Salesforce Marketing Cloud

Fine-tuning an LLM means training it to make it better at specific tasks, like analyzing customer sentiment or summarizing a patient’s health history. For instance, a law firm might fine-tune an LLM with information about legal clauses and terms to train it to extract certain information from documents.

article thumbnail

New Hire Training for Salespeople: The Ultimate Guide

Hubspot

Below is a guide to accelerated ramp-up time for your salespeople (along with some examples of how HubSpot trains their salespeople). When you're creating a new-hire training plan, remember a few things : Keep your training plan personalized, because no two reps are the same. Pre-week training. Product Training.

article thumbnail

Why CRM Automation Is Critical to Growing Sales Revenue

Sharpspring

Businesses that use CRM automation have a distinct advantage over their competition. Customer relationship management ( CRM ) defines how you relate to your customers through all aspects of the sales process. CRM automation handles customer information, marketing campaigns, sales funnels, social media posts, emails, and more.

CRM 89
article thumbnail

Knowledge Management: How To Retain Agent Expertise If They Leave

Salesforce Marketing Cloud

Which topics are simply not documented at all? Types of knowledge to capture Before you start documenting your institutional knowledge, you want to be aware of the various types of knowledge agents and field service workers use when helping customers. New agents onboard quickly, reducing training costs. Better employee training.