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The Best Training Resources to Get You Started With Marketo

SmartBug Media

Are you thinking about using Marketo for your marketing automation needs? Or maybe you’ve already decided to either switch to Marketo or implement Marketo as your marketing automation solution. However, with the right knowledge and tools, you can shorten the time it takes you and your team to learn the Marketo platform.

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A Guide to Attribution Reports with Marketo

SmartBug Media

According to Marketo , marketing attribution is the process of determining which interactions influence a customer to purchase from your brand. They could have come from a trade show list, demo form fill-out, or through clicking on one of your paid ads. Attribution Reporting in Marketo. Setting Yourself Up for Success.

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How do you market your B2B startup well during a demo presentation?

Net-Results

Here are three things I would touch on if you want to market your B2B well during a demo presentation: Solve a specific problem. Nobody can argue they’re not successful – but their platform is hardly a user-friendly, small business CRM anymore. The post How do you market your B2B startup well during a demo presentation?

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Why CRM and Marketing Automation Need Each Other

Hubspot

Having the best of both worlds is the feeling you have when your company's marketing automation software and CRM work in tandem. Below, we'll review what marketing automation and CRM software do and why they need to be integrated. CRM and Marketing Automation. A few of the best CRM platforms are HubSpot , Zoho , and Salesforce.

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The 10 Best Webinar and Webcasting Tools

Webbiquity

A flexible video communication tool for webinars, product demos, customer training, team meetings, and online courses. Pricing: $79/$159/$299 per month; enterprise pricing by quote. Total reviews: 679. Average user rating: 9.35. It also offers built-in marketing optimized for search. Pricing: four levels from $39 to $199 per month.

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The Real Cost of Duplicates in Your CRM/Marketing Automation Platform

Adobe Experience Cloud Blog

The other day I was talking to yet another marketing operations manager who has “a duplicate problem*” and “just needs a one-time dedupe job.” (“*Duplicates”—multiple records for the same person and/or company in CRM/Marketing Automation platforms.) Now you have two Anns in your CRM! Now you have three Anns in the system. .

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10 Best Sales Tools to Boost Your B2B Sales

SalesIntel

Examples of popular sales tools include CRM software, marketing automation software, and sales forecasting tools. Here are some of them: Client relationship management (CRM) Email campaign management tool Visitor identification tool to track interaction with the website CRM is the most commonly used tool out of the three.