Metadata

MARCH 25, 2021

This post was originally published by Kaylee Edmondson on LinkedIn as part of a new Center of Excellence initiative that Chili Piper just launched. The benefits we knew we needed When pitching our need for software to optimize our advertising, I wanted to make the benefits we’d gain clear to the executive team.

Ideal Customer Profiles 59

Ideal Customer Profiles Marketing Automation Services Account Based Marketing ABM 59

Metadata

MARCH 26, 2021

This post was originally published by Kaylee Edmondson on LinkedIn as part of a new Center of Excellence initiative that Chili Piper just launched. The benefits we knew we needed When pitching our need for software to optimize our advertising, I wanted to make the benefits we’d gain clear to the executive team.

Ideal Customer Profiles 52

Ideal Customer Profiles Marketing Automation Services Account Based Marketing ABM 52

Digital B2B Marketing

OCTOBER 2, 2012

Possibilities could include: LinkedIn profile-targeted advertising. CRM retargeting. Target advertising to individual contacts, like those in your CRM database. Both Bizo and Demandbase offer this solution. Share your favorites in the comments below or with me on Twitter ( @wittlake ). Company targeting.

Advertisements 100

Advertisements Advertising DemandBase CRM 100

Directive Agency

FEBRUARY 22, 2019

In many B2B companies, this information can be pulled from marketing automation platforms and customer relationship management (CRM) platforms. Some notables include Google Ads, LinkedIn Ads, Facebook Ads, and Twitter Ads. Some of these include Terminus, RollWorks, 6Sense, DemandBase, and more! Linkedin Ads.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45

SmartBug Media

NOVEMBER 21, 2022

The data and utility of your CRM or account management system are critical to managing account details, creating a personalized experience, and sending targeted communication. But your CRM can also help you determine the ideal customer profiles (ICPs) to prioritize and help you map essential decision makers to accounts. Salesforce.

Account Based Marketing 105

Account Based Marketing Ideal Customer Profiles Marketing Automation Services ABM 105

Webbiquity

JUNE 14, 2011

Don’t overlook the value of native searches on LinkedIn, Twitter, YouTube and Technorati. Greg Ott , Demandbase. Much of his presentation reflected, indirectly, the capabilities of the Demandbase tool. But you can measure “tons of stuff&# and find correlations. And correlations are good data. •

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

DemandBase

JULY 21, 2020

Even with enterprise business software. First-party engagement insights are all the interactions you collect, including website visits, email exchanges, marketing automation, and CRM data, and any other technology you use that collects identifiable user data. I know it’s happened to me. You can’t ignore the elephant in the room.

Sales Management 52

Sales Management Enterprise Management Work Management Top of Funnel 52