From 50 to 5,000 to 5 Million!
Lattice
MARCH 22, 2016
For example: Demandbase targets 3,000 accounts as part of their program. I was fortunate to have hosted Sangram Vajre, CMO and Co-Founder of Terminus and Peter Isaacson, CMO of Demandbase last week in a webinar about how you can scale account-based marketing. Dell targets tens of thousands of customers to drive cross-sell/up-sell.
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