DiscoverOrg

article thumbnail

Swag for Days: 13 Don’t-Miss Dreamforce Events 2018

DiscoverOrg

To see results from your account-based strategy, you need three things: strategy, marketing automation, and a CRM to track it all. (We In this session, DemandBase , Pardot, and Salesforce tag-team to walk you through the basic tech stack for your account-based marketing initiative. We humbly submit a 4th requirement: data itself.).

article thumbnail

Swag for Days: 13 Don’t-Miss Dreamforce Events 2018

DiscoverOrg

To see results from your account-based strategy, you need three things: strategy, marketing automation, and a CRM to track it all. (We In this session, DemandBase , Pardot, and Salesforce tag-team to walk you through the basic tech stack for your account-based marketing initiative. We humbly submit a 4th requirement: data itself.).