Directive Agency

FEBRUARY 22, 2019

As marketers, there are a million and two initiatives we run at once, and it can get difficult to keep track of what is working and what the data is telling us. Enter database marketing. What is Database Marketing? External databases can be created or obtained from a variety of data providers.

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Database Marketing PPC Work Management Marketing Management 45

The Point

OCTOBER 3, 2012

According to business information provider ZoomInfo (see graphic below, further data here ), more than 70 percent of business cards have one or more changes during a 12-month period. The most common changes (in order): job function, phone number, and mailing address.

InsideView 100

InsideView Zoominfo Content Landing Pages 100

SalesIntel

FEBRUARY 28, 2024

ZoomInfo LeadIQ Datanyze Lead411 Lusha LinkedIn Sales Navigator G2 Rating: 4.3/5 5 LinkedIn Sales Navigator enables sales teams to manage and integrate their LI target account lists into their CRM, as well as get notifications of new, relevant matches and activities done by those accounts. ZoomInfo G2 Rating: 4.4/5 Seamless.ai

Work Management 52

Work Management Marketing Management Ideal Customer Profiles Zoominfo 52

SalesIntel

FEBRUARY 14, 2023

ZoomInfo LeadIQ Datanyze Lead411 Lusha LinkedIn Sales Navigator G2 Rating: 4.3/5 5 LinkedIn Sales Navigator enables sales teams to manage and integrate their LI target account lists into their CRM, as well as get notifications of new, relevant matches and activities done by those accounts. ZoomInfo G2 Rating: 4.4/5 Seamless.ai

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Zoominfo B2B Marketing Lead Ranking Ideal Customer Profiles 52

Smarte

MAY 24, 2023

The provider should also offer easy integration with existing CRM systems and marketing automation tools. Now the question is, in this horde of B2B database markets, which is the most accurate one? They also offer an enrichment feature that updates your CRM and MAP in real-time to help you run high-quality campaigns.

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Zoominfo Marketing Automation Services Demand Generation Marketing Management 52

Online Marketing Institute

JULY 31, 2009

I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. Or disagree with the list…) On the other side, I see solutions more oriented toward marketing and enabling a “pull” model, one focused on letting prospects engage at their own pace. I’m sure I forgot a few.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40