customer 
Marketing Interactions
MARCH 7, 2022
I recently wrote about B2B nurturing for net new vs. existing customers. They have a recognized problem to solve that matches the solution your products or services provide. So, if pricing is the predominant reason in your CRM, talk to your reps. Why did you lose that opportunity? But what about lost opportunities?
Marketing Interactions
NOVEMBER 15, 2021
You eagerly check your CRM to see who’s engaging…BUT the contacts related to the account are dormant. Mostly because the campaign is trying to place product before the buyer is ready to buy. This account is in market! Then you see that five people from the account have shown interest. Therefore, the proverbial rabbit hole.
Expert insights. Personalized for you.
88 
Let's personalize your content