The Lead Agency

APRIL 14, 2024

You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. Using Premier Pro and Envato Elements, we could turn raw footage into captivating videos, which we then shared across their website, YouTube channel, and social media channels.” At its core, virality is about resonance.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Oktopost

APRIL 4, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or Youtube. A social platform filled with viral, vertical-style videos spanning all topics and communities, TikTok has grabbed hold of the social media world. In each episode, SMMs talk through how they stay creative and interesting across their various social channels.

B2B 118

B2B Youtube Top of Funnel Verticals 118

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. Not sure where to start?

Youtube 109

Youtube Paid Content Promotion Advertising Channels 109

Sprout Social

DECEMBER 7, 2023

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. In February 2023 TikTok announced a new monetization method, the TikTok Creativity Program with improved payouts for popular creators. What is the TikTok Creativity Program?

Creativity 79

Creativity Paid Search Agency Viral Marketing Lock-In 79

Contently

SEPTEMBER 6, 2016

At Denizen , they’re used to make viral videos. That’s why HelloDenizen was born in 2014, a YouTube channel that has racked up over 33 million views thanks to viral hits like the “ Tiny Hamster ” series. “We were an agency first, and then we became content creators for YouTube,” Matsushima said.

Viral Marketing 60

Viral Marketing Paid Search Agency Youtube Ad Agencies 60

CoSchedule

JANUARY 27, 2023

Red Bull’s Viral Live Event Campaign Red Bull puts a lot of upfront work into their social media marketing. The live event became a viral buzz, bringing in 100 million playbacks — proving that well-thought-out social media campaigns deliver long-term results. The take-home message? Their launch campaign? Wondering how? The takeaways?

Social Media 126

Social Media Social Marketing Examples Planning 126

Content Standard

MAY 28, 2015

In its first week online, the video garnered 5,666,470 views on YouTube, according to AdAge. Achieving virality is the goal of any video marketing content, so while Duracell deserves praise for its success, it has hardly broken new ground—at least where viral video is concerned. Learn the ins and outs of video production.

Viral Marketing 40

Viral Marketing Creativity Video Marketing Work Management 40

Sprout Social

JANUARY 23, 2024

We will unpack how your brand can use these examples to spark your own scroll-stopping creative ideas—while maximizing your budget and doing more with less. We dig deeper by not just examining the flawless creative execution of every post or campaign, but the business impact, too. Granting the social team more creative freedom.

Brand Identity 108

Brand Identity Branding Communities Viral Marketing 108

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? Instagram Reels, YouTube Shorts, Snapchat Spotlight) your brand can leverage the following six TikTok takeaways to influence strategies for your other social channels.

Trends 144

Trends Effectiveness Marketing & Strategy Viral Marketing 144

Contently

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. Snopes : One of the oldest fact-checking services around, Snopes helps combat misinformation and disinformation, particularly when it concerns viral posts, urban legends, hoaxes, or folklore. In traditional journalism, diligent fact-checking is a given.

Content Marketing 191

Content Marketing Content Case Studies Viral Marketing 191

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Contently

NOVEMBER 29, 2021

This February Austin McBroom, former college basketball star and patriarch of YouTube ‘s ACE Family, launched an online social media course. Several articles, like the link above, and YouTube videos accused McBroom of running a scam. It seemed like a great deal—at least, he did his best to make it look like one. And it can be.

Social Media 170

Social Media Media Viral Marketing Class 170

Sprout Social

SEPTEMBER 9, 2022

On August 4th, a YouTube account called Recess Therapy posted a video. His songified news stories and viral videos were the soundtrack to the 2010s. Schmoyoho is behind another viral moment of pure joy, the Double Rainbow song. Jumping on a bandwagon in a creative way can have huge impacts on reach. It has the juice.

Viral Marketing 95

Viral Marketing Social Media Trends Youtube 95

Tomorrow People

OCTOBER 24, 2017

These companies are leading the pack when it comes to innovation, creativity, quality and, crucially, results. Taco Tales ’ is the American fast food company’s highly original YouTube campaign featuring a series of comical, entertaining short films that just happen to feature for example, a Taco Bell employee. Of course you do.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

Spiralytics

JUNE 11, 2023

Artificial intelligence (AI) has become far more believable, with a recent example being the viral image of the Pope in a puffy jacket fooling many. Replicating celebrity voices Mimicking celebrity voices has become voice cloning AI’s most popular use case, pushing creative boundaries and drawing potential legal issues.

Marketing AI 117

Marketing AI Ethics Copyright Startups 117

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. 47% of consumers follow brands on YouTube. Why you should be on YouTube. Key Stats: Over 2.1 billion global active users. 210 million US viewers. 140 million US users.

Social Media 116

Social Media Stats Ideal Customer Profiles Media 116

Sprout Social

JUNE 28, 2022

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. According to the platform themselves, the purpose of this nest egg is to “reward” users for their “incredible TikTok videos and creativity.”

Work Management 105

Work Management Paid Search Agency Viral Marketing Lock-In 105

Hubspot

MAY 29, 2020

Grassroots marketing is similar to viral marketing because the goal is to create content that your audience wants to share. Get creative and inspire action. One way is be creative and start a movement. It might seem like grassroots marketing is about creating viral content, however, no grassroots campaign started that way.

Examples 101

Examples Campaigns Word of Mouth Paid Search Agency 101

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. Liquid Death Mountain Water. The gag was even mentioned on SNL.

Social Media 116

Social Media Social Marketing Paid Search Agency Media 116

Excelsior Research

SEPTEMBER 28, 2022

Make it viral! Instagram reels are the videos where users informative, creatives and many similar stuffs in terms of educating the audience. To be frank YouTube an Facebook has same kind of technology but their reach is lower than Instagram. Brands engagement increasing by Instagram reels. September 28, 2022. Conclusion.

Brand Identity 52

Brand Identity Branding Viral Marketing Social Media 52

ClearVoice

MARCH 14, 2024

Innovation and creativity: Collaborating with partners can spark creative content ideas that may not have been considered in-house. One example is the viral collab between Heinz and Absolut Vodka , which brought to life a limited-edition pasta sauce inspired by a TikTok trend.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

ClearVoice

FEBRUARY 1, 2022

Amber Whittington is a California-born Youtuber, actress, basketball player, activist, and the Founder of Amber’s Closet. She began gaining massive attention after her 2012 YouTube Video, “Ask Amber.”. You can find her on Facebook , Instagram , Twitter , YouTube , and her website. Marie Beecham, Racial Equality Advocate.

First-Mover Advantage 98

First-Mover Advantage Thought Leadership Youtube Television marketing 98

Navigate the Channel

SEPTEMBER 28, 2021

With programs like YouTube VR and Facebook’s Oculus making it easier than ever for the general public to enjoy realistic adventures through physical locations, opting for this type of media is an excellent way to stand out from the competition. Showing Off Your Creative Side. Let Us Help with Your Video Marketing Goals.

Promotion 65

Promotion Video Marketing Tools Ideal Customer Profiles 65

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. billion by 2021.

Social Media 130

Social Media Video Marketing Social Marketing Top of Funnel 130

Optinmonster

FEBRUARY 11, 2024

Implement Viral Marketing Campaigns Create shareable content or campaigns that encourage users to share with their networks. Dropbox’s referral program offered extra storage space for both the referrer and the referred, leading to viral growth. Examples include: Viral marketing campaigns. What are growth hacking techniques?

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Sprout Social

AUGUST 3, 2023

Today, every post is influenced by factors like format, creativity, hashtags, how people engage with it and the ever-changing algorithm. This rapid increase forced marketers to ditch traditional practices and get creative with their ideas. Brands like Oreo were some of the first to adopt lo-fi content and enviable creativity.

Social Media 89

Social Media Media Content Storytelling 89

Onalytica B2B

NOVEMBER 12, 2018

A more creative and product focused content strategy means that platforms such as Instagram, Twitter, Blogs, Facebook, YouTube, Pinterest and Snapchat are a focus for B2C brands. This is often picture and video content on YouTube and Instagram such as unboxing and tutorial videos. Social Media Channels. Content Focus.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

QuanticMind

JUNE 21, 2023

of the United States’ total TikTok users, US adults overall spend almost an hour on the platform each day—more than YouTube, Twitter, Snapchat, Facebook, or Instagram! Granted, goofiness and viral challenges might not be your brand’s bag, and that’s OK! But by the numbers , TikTok may surprise you. While Gen Z does represent 44.6%

Advertising Agencies 52

Advertising Agencies Planning Viral Marketing ROAS 52

Stevens & Tate

MAY 9, 2023

It also requires understanding emotional advertising , creativity, and proper timing. And while everyone knows that humor is critical to a successful viral marketing campaign , most marketers are yet to leverage this low-hanging fruit. Most Super Bowl commercials that go viral are well-optimized for social media.

Creativity 64

Creativity Video Marketing Campaigns Advertising Agencies 64

Convince & Convert

DECEMBER 11, 2015

The company recently launched a global campaign to promote its new YOGA Tablet featuring YouTube stars from around the world. Called The #Goodweird Project, one of the videos from Russian YouTube star EeOneGuy generated more than 2.8 and The Viral Fever in India. Don’t have the budget to work with YouTube influencers?

Campaigns 98

Campaigns Paid Search Agency Microsite Advertising Agencies 98

Buffer

FEBRUARY 8, 2022

With the rise of short-form videos, powerful creator tools, and features that drive virality inside and outside of the platform, TikTok achieved more than forty percent growth last year. With the right plan and creative execution, there are opportunities abound to build a massive audience (without the need for a massive budget).

Planning 76

Planning Viral Marketing Mobile Marketing Custom Publishing 76

Anything Goes Marketing

MAY 13, 2007

tools such as Youtube , facebook , and myspace. There is in fact 9 million children in America without health insurance! Check out her site at www.electsusie.com. I want to applaud her for her great campaign so far and her use of all of the web 2.0

Web 2.0 100

Web 2.0 Viral Marketing Word of Mouth Creativity 100

Hubspot

JULY 24, 2020

My admiration for the commercial led me to Erba , a creative agency offering a full range of marketing and advertising services. But what else can creative agencies offer? What is a creative agency? A creative agency, then, is one that offers services related to marketing and advertising. And how do they make money?

Advertising Agencies 93

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 93

SocialPilot

FEBRUARY 11, 2024

Evaluate the creative quality and originality of influencers’ content, prioritizing innovation. Need some fresh, viral ideas that’ll light up our feed. How can we get creative with fitting [your product/service] into fun stories or posts? What’s working wonders on Instagram, TikTok, or YouTube? What’s the buzz?

Sales Management 90

Sales Management ROI Planning Work Management 90

Biznology

FEBRUARY 6, 2014

Creativity in marketing is often the thing that sets businesses apart. Viral content. Whether material will get overwhelming online attention, or “go viral,” cannot be predicted. Take the now-famous David after Dentist video on YouTube or more recently, the One Man Dances like No One is Watching video.

Viral Marketing 80

Viral Marketing Planning Youtube Internet Marketing 80

Vidyard

JUNE 7, 2021

YouTube Audio Library 5. Listen to it on YouTube, then try to find similar-sounding songs based on the rhythm, speed, progression, instrumentation, or key. If your budget is: Small: Look for music with a creative commons license, meaning it’s free to use, with a few small caveats. How to Find Background Music for Videos 4.

Video Marketing 107

Video Marketing Best Practices Copyright Domain 107

The Marketing Blender

MARCH 15, 2021

They need to use creativity and resourcefulness. The days of organic leads from social pages are mostly gone, outside of viral phenomena. A balance of social media platforms may be a more effective approach, or YouTube for promoting video content. YouTube is the second most used search tool and it’s owned by Google.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126