Remove creative

Everything Technology Marketing

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New Marketing Report: B2B Lead Generation Trends 2013

Everything Technology Marketing

Adept at building integrated inbound and outbound solutions, Strand’s strength is aligning strategy with creative content and Web technology to create engaging lead-generation and brand-building campaigns. They’re located North of Boston in Newburyport, MA.

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5 Ways to Better Marketing Performance with Marketing Operations

Everything Technology Marketing

Marketing operations is basically injecting left-brain thinking into the traditionally right-brained creative marketing function. It also establishes institutional knowledge on how marketing is done - this is important considering the high turnover in many marketing departments and the resulting loss of institutional knowledge.

Planning 100
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Is the In-House B2B Marketing Department Going Away?

Everything Technology Marketing

Sure, marketing departments have always outsourced campaigns, creative services, and projects to ad/PR/creative agencies. Outsourcing marketing talent Do we see the same trend developing for outsourcing of talent?