Martech

MARCH 13, 2024

Gaurav Kachhawa is the CPO of Gupshup, which builds advanced conversational messaging platforms. Instead of a horizontal AI general-purpose search, it’ll be a vertical search. You apply AI to a very narrow topic and go deep, this vertical AI is gold, in the sense that it is going to make our lives easier.

Marketing AI 77

Marketing AI CPO Verticals Terms and Conditions 77

Oktopost

MAY 11, 2022

Meet Christopher Willis the CMO/CPO of Acrolinx. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders?

CPO 144

CPO B2B Thought Leadership Transparency Brand Identity 144

Lenny's Newsletter

SEPTEMBER 5, 2023

” — Eilon Reshef , co-founder and CPO Coda had the same experience—finding their early customers through former colleagues and early employee connections: “My former colleague Noam Lovinsky was starting a company, and I said to him, ‘Hey, would you use Krypton [our name at the time]? Art by Natalie Harney.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Tomorrow People

FEBRUARY 2, 2018

Today’s content marketing agency can engage in educating an audience or attracting new recruits as much as selling products or services — so the CEO, CPO, or CTO may be named as sponsor as often as the head of sales or marketing director. Make sure you’ve got your sales and vertical teams there to answer any questions.

Paid Search Agency 153

Paid Search Agency Advertising Agencies Ad Agencies Content Marketing 153

Tomorrow People

FEBRUARY 2, 2018

Today’s content marketing agency can engage in educating an audience or attracting new recruits as much as selling products or services — so the CEO, CPO, or CTO may be named as sponsor as often as the head of sales or marketing director. Make sure you’ve got your sales and vertical teams there to answer any questions.

Paid Search Agency 136

Paid Search Agency Advertising Agencies Ad Agencies Content Marketing 136

Tomorrow People

FEBRUARY 27, 2018

We handpick the editors we work with based on their expertise in any given vertical. Across almost every vertical you can think of. If your CPO and CMO are arguing endlessly over every draft, decide whose views better represent your offer and communicate your final word to them. See where this is going?

Paid Search Agency 176

Paid Search Agency Advertising Agencies Work Management Ad Agencies 176