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Stop Struggling, Start Experimenting: How to Think About Your Paid Ad Experiments

Metadata

Once you push your experiments to the channels, Metadata’s optimizer figures out which experiments are working, stops the ones that aren’t via auto-pause, and shifts any remaining spend to what’s moving the needle. Metadata handles all of the permutations, dollar allocation, and performance tracking so you don’t have to. No problem.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

His company provides traditional & social pay-per-click (PPC) management, natural search optimization (SEO), social media/feed marketing (SMO) and online reputation management (ORM) services to national clients. On David’s blog you will find more information on Brand Relevance as well as all his other books he has published.

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