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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Meet Christopher Willis the CMO/CPO of Acrolinx. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Watch the recording: Want to hear more from renowned B2B marketing leaders?

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How to find and win your first 10 B2B customers

Lenny's Newsletter

” — Eilon Reshef , co-founder and CPO Coda had the same experience—finding their early customers through former colleagues and early employee connections: “My former colleague Noam Lovinsky was starting a company, and I said to him, ‘Hey, would you use Krypton [our name at the time]? Art by Natalie Harney.

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Is paid social advertising still worth it in 2023?

Metadata

While the average CPL on Facebook and LinkedIn from our benchmark report didn’t come anywhere close to that, I still see why you may be struggling to swallow the cost of paid social, especially in a down economy. For reference, here’s what the average CPL on Facebook and LinkedIn looked like from April 2022 – April 2023: LinkedIn: $123.85

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3 Best Valentine's Day Marketing Campaigns of 2020

Martech Advisor

This year, Galentine's Day gained popularity, and Twitter saw much love and support for the women friendship day celebrated on February 13. Celebrities, publishing houses, organizations, and media channels also took to Twitter to celebrate women's friendships and sisterhood. 😈 [link] pic.twitter.com/igUaURqOHq.

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Data Privacy Day 2020: How to Safeguard Customer Data to Build Trust & Loyalty

Martech Advisor

Organizations should also consider investing in a chief privacy officer (CPO) or data protection officer (DPO) who would be adept in spearheading data privacy initiatives to ensure the sustainability of the data privacy culture. Tell us on LinkedIn , Facebook , or Twitter. Prioritizing Customer Data Privacy.

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The Chief Product Officer's Guide to RebelMouse

RebelMouse

We are release partners with Google, Facebook, Snap, and Twitter. We're able to immediately see and react to shifts in the algorithms at Facebook, Google, and other tech giants. If you're a CPO, please request a proposal today to see what it'll take to include our publishing platform in your portfolio of game-changing solutions.

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The Chief Product Officer's Guide to RebelMouse

RebelMouse

We are release partners with Google, Facebook, Snap, and Twitter. We're able to immediately see and react to shifts in the algorithms at Facebook, Google, and other tech giants. If you're a CPO, please request a proposal today to see what it'll take to include our publishing platform in your portfolio of game-changing solutions.