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Data Privacy Day 2020: How to Safeguard Customer Data to Build Trust & Loyalty

Martech Advisor

January 28 is celebrated as Data Privacy Day to raise awareness about the importance of data privacy and security. “Consumer privacy is a key pillar in the digital advertising ecosystem and all consumers have a right to choose how their data is utilized. . Promote a Culture of Data Privacy.

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5 Reasons Automation is the New Reality in Digital Marketing

Marketing Insider Group

We all remember that moment we discussed a certain product or brand over the phone with our friends and saw a Facebook ad for it the next minute! Many companies are expanding their C-Suite with new roles like CAO (Chief Automation Officer), CUEO (Chief User Experience Officer), CDO (Chief Data Officer), and CPO (Chief Privacy Officer).

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3 Best Valentine's Day Marketing Campaigns of 2020

Martech Advisor

Just like a Valentine’s Day gift, the way you treat a customer needs to be thoughtful and personal, demonstrating how much you value them while respecting their privacy preferences. Darren Guarnaccia , CPO at Crownpeak, exclusively to MarTech Advisor. What were your favorite Valentine's Day marketing campaigns this year?

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook. Follow Michael on Twitter @BrennerMichael and Facebook. Past adventures CPO @Klout, CEO at Talkingpoint, president @MarketWatch, founder/chairman/CEO at BigCharts Philip’s.

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