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The Editor in Chief’s Guide to RebelMouse

RebelMouse

RebelMouse creates significant, continuous organic growth because the search optimization tools we built were designed to inform editors and writers on how to win search phrases based on the current state of the algorithms. We also enable data-oriented traffic exchanges and outreach for brand sponsorships.

CPO 40
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The Editor in Chief’s Guide to RebelMouse

RebelMouse

RebelMouse creates significant, continuous organic growth because the search optimization tools we built were designed to inform editors and writers on how to win search phrases based on the current state of the algorithms. We also enable data-oriented traffic exchanges and outreach for brand sponsorships.

CPO 40
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Why Reducing Friction On Your Website Is The Key To Accelerating Revenue Growth

PathFactory

At the heart of every B2B purchase decision, buyers and customers need to consume content to inform their decision-making. Some of the most common examples of friction on today’s websites that slow down the customer journey include: Hard-gated content that forces web visitors to fill out extensive forms in exchange for access to content.

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How to Create Content Intelligence That Drives Engagement & ROI

PathFactory

An audience that was willing to do the leg work in tracking down the precise information they need to make complex purchasing decisions. An audience that wouldn’t think twice about handing over their email address in exchange for our latest whitepaper. We need more data. A lot more. Content intelligence is how we’re going to get it.

ROI 52
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Transform Your Value Proposition in the Subscription Economy

Mereo

Freemium subscriptions are free but often provide limited capabilities in exchange for personal details and usage information. If this is done wrong from the start, buyers will suffer numerous price adjustments and confusing changes. There are a number of approaches, but here we will examine four.

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The Ultimate Guide to TV Ads

Hubspot

featured Mean Joe Greene, a defensive lineman for the Pittsburgh Steelers, taking a Coke from a boy and tossing him his jersey in exchange. Viewers hear, see, and read your advertisement, meaning they digest the information (and the feelings it provokes) in many different ways. Hey Kid, Catch! Pros of TV Ads. TV ads have a wide reach.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

On David’s blog you will find more information on Brand Relevance as well as all his other books he has published. Based in Washington, DC, Holger is director of marketing for information security vendor SafeNet. David has published 15 books and his latest is Brand Relevance. Holger Schulze – @HolgerSchulze.

Twitter 100